OOYALA

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State of the broadcast industry 2018: hello, OTT 2.0
Jan 03 2018 9:30 AM
Ooyala’s eagerly anticipated annual State of the Broadcast Industry report for 2018 charts the course for the ‘OTT 2.0’ era. Companies in the space are harnessing the hard-earned OTT lessons learned over the past few years of experimentation and rising competition.
Why is everyone moving to cloud-based live OTT?
Dec 19 2017 1:45 PM
High-quality live content isn’t a nice-to-have anymore; it’s expected and required by a growing number of viewers, who want access to it wherever they are. For creators and broadcasters, that means a whole new approach to OTT video.
 
Benefits of Utilizing a Cloud-Based Solution for Live OTT is a new IHS Markit report based on Ooyala’s recent webinar with IHS Markit and Akamai, about trends in the world of on-demand and live OTT. 
 
Why is everyone moving to cloud-based live OTT?
Dec 19 2017 1:45 PM
High-quality live content isn’t a nice-to-have anymore; it’s expected and required by a growing number of viewers, who want access to it wherever they are. For creators and broadcasters, that means a whole new approach to OTT video.
 
Benefits of Utilizing a Cloud-Based Solution for Live OTT is a new IHS Markit report based on Ooyala’s recent webinar with IHS Markit and Akamai, about trends in the world of on-demand and live OTT. 
 
Q3 2017 Video Index: Global sports viewing preference starts with mobile
Q3 2017 Video Index: Global sports viewing preference starts with mobile
Dec 13 2017 8:00 AM

Video plays on mobile devices continue to increase and Ooyala is forecasting that, by the middle of 2018, more than 60% of all video starts will occur on mobile devices.

The Q3 2017 edition of Ooyala’s Global Video Index (you can download it here) showed the share of smartphone and tablet video plays increased for the 24th consecutive quarter, making up more than 58% of all starts, a record.

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Skateboard supersite The Berrics sees 150% lift in live event viewers with Ooyala
Dec 08 2017 1:45 PM
The Berrics has the most awarded skateboard site in the world. In 2007, professional skateboarders Steve Berra and Eric Koston opened a massive skateboard park in an industrial area near downtown Los Angeles. They named this first-of-its-kind park after themselves (BERa + eRIC) and it’s been a mecca for avid skateboarders ever since.
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AI is coming to the rescue
Nov 29 2017 12:30 PM
Media production help — in the form of Artificial intelligence (AI) — has arrived. 
 
If you’ve heard about AI but aren’t exactly sure what it is, you’re not alone. According to a recent Rocket Fuel and Qualtrics survey published by eMarketer, about 90% of internet users are in the range from “not an expert” at artificial intelligence to “don’t know what it is.” 
New enhancements to Ooyala Live bring broadcast reliability to OTT world
Nov 14 2017 8:00 PM
There’s little question that live video will be a major part of the future of OTT. Cisco is predicting that live video will grow to 13 percent of all internet video traffic by 2021 (up from just 3 percent in 2016).
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Webinar: benefits of utilizing a cloud-based solution for live OTT
Nov 08 2017 10:45 AM
You’ve heard it, and it’s true: VOD alone isn’t enough any more. 
 
Today’s viewers want access to high-quality live content wherever they are. For creators and broadcasters, that means a whole new approach to OTT via a holistic end-to-end experience.
 
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Zoomin.TV cuts production time by roughly 70% with Ooyala
Oct 31 2017 9:30 AM
Zoomin.TV is the world's largest online video publisher and a leader with today's hottest audience: Generation Z. Their production secret? Ooyala Flex.
 
iOS 11 Screen Recording and Video Piracy Concerns
Oct 04 2017 2:45 PM
Apple has added a new screen recording feature in iOS11 that makes it easy for users to record a video playing on an iOS device. This feature includes enabling recording of audio and video during playback, no matter what video player you’re using, when not using DRM encryption. 
 
While this feature has been well received by consumers for its general utility, it has created a lot of concerns and headaches for publishers.
 
Ooyala Flex Expands Metadata Capabilities for Greater Control of Media Production
Sep 15 2017 5:00 PM
Ooyala continues to lead in the field of Media Logistics because we understand how important metadata is to the modern media producer and distributor. If you’re not convinced of that importance, check out our recent whitepaper Metadata: The Future of Video from Concept to Consumer.
 
Ooyala’s Video Index: Consumers spend more time with long content on all devices
Ooyala’s Video Index: Consumers spend more time with long content on all devices
Sep 13 2017 9:45 AM

Well, there was a big surprise in this quarters Global Video Index (Q2 2017, you can download it here): Overall the global growth of viewing on mobile devices stalled, growing less than one percent.

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