Media Prima offers exciting video content via their Over-The-Top (OTT) service tonton, and also through various platforms and partners like youtube, Dailymotion, Facebook, and Viu. They are adding new syndication partners regularly and need to get the latest content out to their partners and platforms in a timely manner.
Media Prima uses the Ooyala Flex Media Platform as the unified system to collect content and metadata efficiently from various sources, and to automate content processing, syndication, and distribution according to pre-set business rules.
With the Ooyala Flex Media Platform, Media Prima has cut the time for content preparation and processing by up to 80%, and can now distribute content to their digital channels and partners in a timely manner. With operational efficiencies and the ability to scale the business, Media Prima can focus on expanding their audiences and driving revenue.