Social TV
What Effect on TV Ratings? Why Social Media Doesn’t Tell the Whole Story
Nov 29 2011 8:00 AM
To the chagrin of some networks and social TV aficianados, a preliminary study suggests that lots of online buzz for a show might not translate to high ratings. Optimedia US, an ad-buying firm,...
Mobile
Amazon Kindle Fire and the Rise of Media Ecosystems
Nov 28 2011 8:00 AM
In the run up to its launch, many tech pundits positioned the Amazon Kindle Fire as the first serious iPad competitor. And according to recent sales reports, where there’s smoke, there’s fire. The...
TV Everywhere
Weekly Rewind: Starz Gets in Netflix's Business
Nov 25 2011 8:00 AM
Starz is readying its own TV Everywhere service. TiVo’s third-quarter results show not everyone’s willing to forego cable and satellite for Netflix. What were people talking about on social networks...
Analytics, Mobile
Black Friday Report: A Peek at Kindle Fire and Early Adopters (Infographic)
Nov 25 2011 8:00 AM
We know it's early in the game for Amazon and the Kindle Fire. But being the video analytics geeks that we are, we couldn't resist taking a peek at how Fire owners are watching video.  Using device-...
Analytics
Who Watches More Online Video, iPad Users or Android Users?
Nov 23 2011 8:00 AM
We recently released our first quarterly look at the state of online video. (You may have seen it mentioned on ABC News, TechCrunch or PC Mag.) Among one of the more surprising findings was the...
Social TV
Is Online Buzz a Good Predictor of TV Ratings?
Nov 22 2011 8:00 AM
In many ways, TV has always been social: people have long gathered around the water cooler to discuss the latest episodes and plot twists. But translating that social experience to the online world...
Mobile
Move Over Desktops, We Want to Watch on Everything Else
Nov 21 2011 8:00 AM
Forgive us for beating a dead horse, but online video isn't just about streaming YouTube on your laptop anymore. People love to watch on their tablets, their smartphones, their connected TVs and...
Online Video, Social TV
Branded Online Web Series Explore New Frontier
Nov 18 2011 8:00 AM
Lights. Camera. Action. Big Hollywood sets aren't only for the silver and small screens anymore. They’re increasingly used for high-quality original online content, sometimes starring household names...
Online Video
Weekly Rewind: Hollywood Backtracks with UltraViolet, and More
Nov 18 2011 8:00 AM
Hollywood’s move results in exactly what it doesn’t want. Buffering kills viewer engagement. What is this #occupyflash movement anyway? All that and more in your weekly rewind. To combat iTunes,...
Big Data, Online Video
Infographic: Video Buffering Hurts Viewer Engagement
Nov 16 2011 8:00 AM
Online video company Conviva released an infographic this week that shows how quickly online video is growing. It also reveals, in the words of GigaOM’s Janko Roettgers, that people really hate video...

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