Industry News

SVOD, Content, Live sports
Original content, sports to push SVOD revenue to $120B by 2022
Dec 13 2017 9:00 AM
New research posits that global revenue from subscription video on-demand (SVOD) will increase 88% to more than $120 billion in 2022, up from an estimated $64 billion this year. The report from...
Q3 2017 Video Index: Global sports viewing preference starts with mobile
Video Index, Mobile, Live sports
Q3 2017 Video Index: Global sports viewing preference starts with mobile
Dec 13 2017 8:00 AM
Video plays on mobile devices continue to increase and Ooyala is forecasting that, by the middle of 2018, more than 60% of all video starts will occur on mobile devices. The Q3 2017 edition of Ooyala...
Online TV & movie piracy losses to soar to $52 billion
Online Video
Online TV & movie piracy losses to soar to $52 billion
Oct 30 2017 8:30 AM
If your Halloween costume includes an eye-patch, cutlass, some serious swagger and the phrase, “Aye, matie,” you’ll probably be best advised to stay away from Hollywood parties where the word “pirate...
IBC, broadcasters
Metadata one of top trends at IBC
Oct 30 2017 8:00 AM
Streaming content was the bread and butter of this year’s IBC, topped with a big dollop of data. In our most recent white paper, Top Trends from IBC 2017, join me as we take a deeper dive into what...
Sports, APAC, Live Streaming
NFL making a pass at China
Aug 22 2017 12:00 PM
The NFL has been eager to get its game in front of viewers globally for years; that was the reason behind its Yahoo trial two years ago, its brief flirtation with Twitter last year and it’s estimated...
LatAM, SVOD, Mobile
Latin America seeing golden age of TV in form of SVOD
Aug 22 2017 7:30 AM
Globally, subscription video on-demand (SVOD) is on a rocket trajectory and Latin America is deeply in the mix. While Netflix, Amazon and Hulu have been the leaders of subscription video on-demand...
PPV UFC 214 comes to Sling TV. Will it drive subscriptions?
Live sports, Operators, OTT, Cloud TV
PPV UFC 214 comes to Sling TV. Will it drive subscriptions?
Jul 26 2017 9:30 AM
Sling TV is planning to offer its first-ever pay-per-view (PPV) event, the much anticipated UFC grudge match that features a pair of light heavyweights. UFC 214: Cormier v. Jones 2 features current...
Data? A growing, critical resource for the pay-TV and OTT industry
Pay TV, OTT, Big Data
Data? A growing, critical resource for the pay-TV and OTT industry
Jul 25 2017 5:15 AM
Earlier this year, a survey of pay-TV providers by the Pay-TV Innovation Forum 2017 found that the majority of pay-TV execs believed data and analytics will be critical to pay TV direction over the...
SVOD, Pay TV, Millennials, Cord Cutting
Q2 likely to be miserable as operators brace for big customer losses; OTT anyone?
Jul 24 2017 3:00 PM
Could second quarter pay-TV subscriber losses in the United States top 1 million, the highest figure ever? In a word, yes. The second quarter routinely is a weak one for operators and in the current...
Live sports
Wimbledon 2027: how will fan engagement and marketing change?
Jul 20 2017 3:45 PM
This article originally appeared in The Drum.   Wimbledon is here again, but let’s take a moment to reflect on how the ways that we consume sports has changed over the past 90 years since the BBC's...
online video play button
Online Video, Online Video Advertising
Digital, data and dollars at Vidcon
Jul 03 2017 2:00 PM
An estimated 30,000 online video creators, fans and industry players recently gathered for another successful Vidcon, the annual online video conference, in Anaheim, California.   Advances in digital...
Online Video Advertising, broadcasters
Fox joins YouTube in offering 6-sec. ad format; will other nets follow?
Jun 22 2017 9:00 AM
Fox Networks Group has joined Google in offering a six-second ad format that can’t be skipped on its digital properties, with the goal to eventually bring them to its linear TV networks as well. "...
Mobile, Connected TVs & Devices
Kindle Fire Heats Up Tablet Market
Nov 15 2011 8:00 AM
Amazon has Apple all fired up. The e-retailer's Kindle Fire, which began shipping Monday, is bringing some heat to the tablet world—and may become the first serious competitor to the iPad. As we all...
Analytics, Big Data, Video Index
VideoMind Video Index: Analytics Meets Big Data
Nov 14 2011 8:00 AM
Since Ooyala's creation five years ago, we’ve built a hard-earned reputation as the industry’s leader in online video analytics and Big Data. We regularly handle more than 1 billion daily analytics...
Mobile
Broadcasting Everywhere: 5 Must-Haves for Mobile Video, Part 1
Nov 11 2011 8:00 AM
The numbers are indisputable: mobile video has gone mainstream. In Q4 2010, mobile video accounted for 41% of peak-hour for traffic on mobile devices, just behind Web browsing, according to the Cisco...
Analytics
Eating Our Own Dog Food with Video Analytics
Nov 11 2011 8:00 AM
OK, first things first: we know our limits. While our technology powers great cross-device video content for companies like Yahoo! Japan and ESPN.com, we would never claim to be in the film business...
Social TV
Social Media & The Second Screen
Nov 11 2011 8:00 AM
The start of football season. The Royal Wedding. An over-hyped natural disaster. These are all events that prompt people to gather around the water cooler, sharing their favorite moments from the...
Social TV
More Time Than Ever Spent on Facebook, Watching TV & Video
Nov 10 2011 8:00 AM
With the click of a button, Internet users can share everything from the day’s most pressing news to the day’s cutest cat video. As a tool, social media has enabled people to connect with others...
TV Everywhere
What Cable TV Can Learn from Netflix
Oct 01 2011 9:00 AM
In increasingly frugal times, online video content providers have forced pay TV to rethink its strategy. The phenomenon of cord cutting has resulted in an exodus of cable customers seeking cheaper...
Social TV
The Coming Age of the Social Couch Potato
Sep 19 2011 9:00 AM
When Beyonce announced her pregnancy at the 2011 MTV Video Music Awards, her unborn child stole the limelight, setting off a frenzy with a record 8,868 tweets per second that evening. Social media...
Analytics, Big Data, Online Video, Leadership
Size Matters: Consumers Watch 40% More Video on Tablets
Sep 16 2011 9:00 AM
Over 100 million people watch online video on an Ooyala-powered video player every single month. Our proprietary analytics system collects, processes and reports viewership engagement data on a real-...
Monetization, Leadership
Why Viewer Engagement is King
Sep 07 2011 9:00 AM
Last week's announcement that Netflix will not be renewing its contract with Starz, prompted a lot of opinion postings. Among the more notable pieces was Erick Schonfeld's TechCrunch post, in which...

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