Industry News

Online TV & movie piracy losses to soar to $52 billion
Online Video
Online TV & movie piracy losses to soar to $52 billion
Oct 30 2017 8:30 AM
If your Halloween costume includes an eye-patch, cutlass, some serious swagger and the phrase, “Aye, matie,” you’ll probably be best advised to stay away from Hollywood parties where the word “pirate...
IBC, broadcasters
Metadata one of top trends at IBC
Oct 30 2017 8:00 AM
Streaming content was the bread and butter of this year’s IBC, topped with a big dollop of data. In our most recent white paper, Top Trends from IBC 2017, join me as we take a deeper dive into what...
Sports, APAC, Live Streaming
NFL making a pass at China
Aug 22 2017 12:00 PM
The NFL has been eager to get its game in front of viewers globally for years; that was the reason behind its Yahoo trial two years ago, its brief flirtation with Twitter last year and it’s estimated...
LatAM, SVOD, Mobile
Latin America seeing golden age of TV in form of SVOD
Aug 22 2017 7:30 AM
Globally, subscription video on-demand (SVOD) is on a rocket trajectory and Latin America is deeply in the mix. While Netflix, Amazon and Hulu have been the leaders of subscription video on-demand...
PPV UFC 214 comes to Sling TV. Will it drive subscriptions?
Live sports, Operators, OTT, Cloud TV
PPV UFC 214 comes to Sling TV. Will it drive subscriptions?
Jul 26 2017 9:30 AM
Sling TV is planning to offer its first-ever pay-per-view (PPV) event, the much anticipated UFC grudge match that features a pair of light heavyweights. UFC 214: Cormier v. Jones 2 features current...
Data? A growing, critical resource for the pay-TV and OTT industry
Pay TV, OTT, Big Data
Data? A growing, critical resource for the pay-TV and OTT industry
Jul 25 2017 5:15 AM
Earlier this year, a survey of pay-TV providers by the Pay-TV Innovation Forum 2017 found that the majority of pay-TV execs believed data and analytics will be critical to pay TV direction over the...
SVOD, Pay TV, Millennials, Cord Cutting
Q2 likely to be miserable as operators brace for big customer losses; OTT anyone?
Jul 24 2017 3:00 PM
Could second quarter pay-TV subscriber losses in the United States top 1 million, the highest figure ever? In a word, yes. The second quarter routinely is a weak one for operators and in the current...
Live sports
Wimbledon 2027: how will fan engagement and marketing change?
Jul 20 2017 3:45 PM
This article originally appeared in The Drum.   Wimbledon is here again, but let’s take a moment to reflect on how the ways that we consume sports has changed over the past 90 years since the BBC's...
online video play button
Online Video, Online Video Advertising
Digital, data and dollars at Vidcon
Jul 03 2017 2:00 PM
An estimated 30,000 online video creators, fans and industry players recently gathered for another successful Vidcon, the annual online video conference, in Anaheim, California.   Advances in digital...
Online Video Advertising, broadcasters
Fox joins YouTube in offering 6-sec. ad format; will other nets follow?
Jun 22 2017 9:00 AM
Fox Networks Group has joined Google in offering a six-second ad format that can’t be skipped on its digital properties, with the goal to eventually bring them to its linear TV networks as well. "...
production, content protection
Hollywood Under Cyberattack: How to Defend Against the Big Hack
Jun 08 2017 3:00 PM
This post originally appeared in Variety.  The Dark Overlord is threatening the content community. Time to unsheathe your lightsabers.   "The Dark Overlord," of course, is the person or persons who...
Pay TV, Live sports, Millennials
A skinny bundle without sports? Duh
May 25 2017 10:30 AM
Skinny bundles from cable operators – and their OTT surrogates like Sling TV – are becoming more common as the companies try to look more attractive to consumers tired of paying for 200-plus channels...
Analytics
The New Focus Group: Video Analytics Faster, Cheaper, More Accurate
Dec 09 2011 8:00 AM
Focus groups and consumer panels are the traditional methods to gain insight into consumer habits and perceptions, but another tool can get the same job done with ease: video analytics. Running a...
Online Video
Video and the Mind: How TV Affects Brain Development
Dec 07 2011 8:00 AM
At VideoMind, we're always thinking about video—and how media companies and brands use it to entertain, engage and communicate with audiences. But we're taking a step back to look at how video...
Monetization, Search and Recommendation
Online Video Ads More Effective When Viewers Are in Control
Dec 06 2011 8:00 AM
As long as ad agencies have been around, they have shown countless guys commercials for feminine-hygiene products and women ads for the latest sports cars. Not that women don't drive flashy cars or...
Pay TV
As More Young Adults Cut the Cord, Brands Will Need Online Video
Dec 05 2011 8:00 AM
The generation that came of age in the era of Harry Potter isn't so interested in television anymore. Today's young adults are instead turning to content streamed to their laptops, tablets and set-...
Pay TV
Weekly Rewind: Cable's Revenge on Cord Cutters
Dec 03 2011 8:00 AM
Pay TV is coming after cord cutters. YouTube underwent the knife and came out a lot more social. For some unfathomable reason, the Kardashians are Web-series bound. All that and more in your weekly...
Online Video
Back to Regularly Scheduled Programming: Google’s Foray into Linear Online TV
Dec 02 2011 8:00 AM
It's the age of new television where all the old rules get thrown out the door—unlimited potential abounds. So why is it that Google is taking a page from old TV playbook and creating regularly...
Online Video Advertising, Online Video
Going Viral with Video is a Crapshoot: Focus Instead on Visibility
Dec 01 2011 8:00 AM
A Coke machine that keeps on giving. A pair of ultra-masculine hunks in towels pushing deodorant. A baby, too wise for his own good, concerned about his financial portfolio.  Taking the cue from...
TV Everywhere
The Demographics of Cord-Cutting
Nov 30 2011 8:00 AM
Whitney Houston sang about how children are our future. But what’s the future of cable TV if the next generation cuts the cord, or forgoes the service altogether? With broadband connections and...
Social TV
What Effect on TV Ratings? Why Social Media Doesn’t Tell the Whole Story
Nov 29 2011 8:00 AM
To the chagrin of some networks and social TV aficianados, a preliminary study suggests that lots of online buzz for a show might not translate to high ratings. Optimedia US, an ad-buying firm,...
Mobile
Amazon Kindle Fire and the Rise of Media Ecosystems
Nov 28 2011 8:00 AM
In the run up to its launch, many tech pundits positioned the Amazon Kindle Fire as the first serious iPad competitor. And according to recent sales reports, where there’s smoke, there’s fire. The...

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