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Live Streaming, Sports, SVOD
Live sports are looking online to revive flagging interest – will it work?
Apr 20 2017 10:45 AM

Live sports – once seen as the sure bet for TV ratings – have suddenly gone cold with fans. Attendance at events is down and the bigger money maker, TV ratings, also continue to decline.

Social video: Real Madrid taps Facebook Live, videos reach 1B social feeds
Social TV, Live sports
Social video: Real Madrid taps Facebook Live, videos reach 1B social feeds
Oct 27 2016 7:00 AM

The world’s most popular European football club, Real Madrid, is setting course on a content distribution strategy that may help provide a roadmap for other sports looking to turn social media into more than an exchange of pithy comments.

Emirates Melbourne Cup partners with Twitter for live stream of Nov. 1 race
APAC, Live Streaming, Sports
Emirates Melbourne Cup partners with Twitter for live stream of Nov. 1 race
Oct 14 2016 5:45 AM

The 2016 Emirates Melbourne Cup, one of Australia’s most followed Thoroughbred horse races, will be streamed to a global audience thanks to a deal between the Victoria Racing Club (VRC) and Twitter.

The partnership for the Nov. 1 race, the richest two-mile handicap in the world, is the first live-streaming deal Twitter’s made for a major event outside the U.S., although it did stream this year’s Wimbledon matches after they were completed.

Facebook Live offering the NBA and high school football this week
Live Streaming, Sports
Facebook Live offering the NBA and high school football this week
Oct 11 2016 1:00 PM

The NFL’s experiment with Twitter and Thursday Night Football is in high gear and getting pretty solid reviews, so it should come as no surprise that the other social media site, Facebook, isn’t planning to sit on the sidelines as live sports becomes a significant part of social media strategy.

Twitter stream of NFL game scores; wave of the future?
Sports, Live Streaming, OTT
Twitter scores with NFL stream; the wave of the future? Yep
Sep 16 2016 9:45 AM

A couple of buffers, a bit of delay (maybe 30 seconds?), but Twitter’s stream from its inaugural NFL Thursday Night Football game played better than the Buffalo Bills, who lost – for the record -- to the New York Jets, 37-31.

Picture quality on an iPad, connected TV (via Apple TV) and on my phone was solid, even when playing at the same time. And, surprise, there were no hoops to jump through to watch the game, no pay-TV authorization, no logging in, nada.

Twitter buckles up, gets ready to roll with 1st streamed NFL game
Sports, Live Streaming, Social TV
Twitter buckles up, gets ready to roll with 1st streamed NFL game
Sep 15 2016 10:00 AM

Planning to watch NFL Thursday Night Football on Twitter? You may actually be able to see the game now that Twitter has rolled out a new app that lets you watch on the big screen… assuming you have an Apple TV, Amazon Fire TV or Microsoft Xbox One connected to said screen.

The company rolled out the free app this week as it prepares to stream the first of its 10 scheduled Thursday night games, starting with the N.Y. Jets and the Buffalo Bills

Watch out ESPN et al, Twitter’s got game… maybe
Live Streaming, Sports
Watch out ESPN et al, Twitter’s got game… maybe
Jul 26 2016 8:00 AM

Twitter is continuing to gain momentum in its bid to become a major player in major sports, this week announcing it had signed deals with Major League Baseball and the National Hockey League to stream a one game a week from each league beginning later this year.

Amazon sharpening focus on sports, posts ad for content acquisition pro
Sports, Live Streaming
Amazon sharpening focus on sports, posts job for content acquisition pro
Jul 21 2016 9:45 AM

Back in May, Amazon hired James DeLorenzo – who previously ran digital video for Sports Illustrated – to head up its Amazon Prime Video sports initiative. Now, it’s looking for a principal content acquisition manager for the unit.

In a posting on Amazon’s website, the job description for the position with the Amazon Channels business asks:

Millennials, Live Streaming
With deal to stream GOP & Dem confabs, Twitter becomes go-to partner for reaching Millennials
Jul 12 2016 9:30 AM

CBS News is partnering with Twitter to provide live online coverage of the Republican and Democratic national conventions this month and – in the process – reach Millennials, 82% of whom say they get most of their news from online sources.

Twitter and CBS plan to deliver complete coverage of the RNC (July 18-21) and DNC (July 25-28), with Twitter providing live streaming and conventional Tweets from the convention sites, Cleveland and Philadelphia respectively.

Irish mobile operator Eir offers subscribers ‘free’ data for social media use
EMEA, Mobile
Irish mobile operator Eir offers subscribers ‘free’ data for social media use
Jun 23 2016 5:45 AM

Competition in Ireland’s mobile phone market is heating up and operator Eir is looking at social media – which includes, of course, video – as a principle battleground.

The service provider is offering users unlimited use (to a point) of Facebook, Twitter and Instagram with no data charges up to 60GB a month. Users can add another 15 GB for 20 euros.

Social TV
Twitter takes user videos up to 140-sec. limit
Jun 22 2016 9:30 AM

Twitter, which earlier this year struck a deal to stream NFL Thursday Night Football games, is continuing to refine its own video game, this week announcing it would allow users to tweet 140-second-long videos, up for the 30-second limit it started with.

An NFL deal for streaming Sunday games from London? Not gonna happen this year
Sports, OTT
An NFL deal for streaming Sunday games from London? Not gonna happen this year
Apr 12 2016 7:45 PM

Hoping to stream one of the three NFL games being played in London this year? Don’t hold you breath.

The league has decided its experiment with Twitter’s 10-game Thursday Night Football streaming deal is enough excitement for it this year.

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