pay tv subscribers
Despite increasing competition from over-the-top players and from satellite providers, and declining subscriber numbers, the cable industry in the European Union has continued to grow with gross cable revenues topping €22.4 billion ($23.34 billion) in 2015, a 5.7% increase year-over-year.
More than half of cable revenues in 2015 (53%) came from Internet and phone services, according to a report from IHS Markit, with Internet revenues up nearly 10% to €7.2 billion.
Brazil’s pay-TV subscriber numbers grew Q/Q during the third quarter by 47,000, the first gains the sector has shown in at least seven quarter. And, although those numbers represent a decrease of 558,000 (almost 3%) from a year ago, the slight upward tick is, hopefully, a sign of things to come.
Brazil’s 18.96 million pay-TV subscribers makes it the second-largest in Latin America, behind only Mexico.
Brazil’s pay-TV woes continued in August with Y/Y subscriber numbers falling to 18.9 million from 19.6 million in 2015, the National Telecommunications Agency (Anatel) reported. The 3.5% decline puts the industry down about 673,000 customers, as a sluggish economy and increased number of OTT users continue to take a toll.
When compared to July 2016, the number of pay-TV subscribers was down by 20,737.
Nearly one-in-three (29%) of the world’s top operators are expected to see revenues from subscriptions and pay-per-view remain flat between 2015 and 2021, according to a new report.
Digital TV Research reports that revenues for the 400 operators – that currently account for 83% of global totals -- will be flat at $206 billion and lose share to about 80%.
North, Central and South Americas recorded their first pay-TV subscriber loss even, according to the quarterly informitv Multiscreen Index, a modest 290,000 customers, but a loss nonetheless.
Overall revenues for Western Europe’s pay-TV industry are expected to remain static through 2021 with the 73 top operators – who generated 93% of Western Europe’s $30.61 billion pay-TV subscription and PPV revenues in 2015 – expected to continue to do business as usual.
Two operators, Liberty Global and Sky Europe, are forecast to continue to take just under half of the region’s revenues, according to a new report from Digital TV Research.
Despite expected strong growth in Latin American pay-TV subscriber numbers of more than 16%, revenues are forecast to grow just half as much, as competition between providers -- and from OTT services -- and bundling of home services combine to constrain video service prices.
Increasing competition from OTT services, pressure from piracy and an uncertain economy are expected to slow pay-TV growth in the APAC region, a new report says, although its expansion is expected to continue at a healthy 5.8% annually through 2021.
A new report contends that pay-TV operators saw their highest overall rise in the number of pay-television subscriptions around the world for the past two years.
But the Dom Perignon still hasn’t replaced the Alka-Seltzer in most mature markets like North America and Western Europe where growth is far less robust. In fact, in North America specifically, pay-TV household penetration is forecast to decline to 80% from its current 87%.
Eastern European pay-TV revenues are expected to increase to $5.97 billion by 2021, a jump of nearly 10% from 2015 as subscribers switch off their analog TV services and switch to digital; nonetheless, overall subscriber growth is expected to stagnate.
A new report from Digital TV Research shows pay-TV penetration increasing to just 62.3% of the regions homes by the start of the next decade, up only 0.3% from this year. Penetration in 2010 was just 48%.
Growth of pay-TV households in Central America during 2015 outpaced the rest of Latin America, lead by subscriber gains for Claro (America Movil) and Tigo (Millicom).
Dataxis reports that Costa Rica, El Salvador, Guatemala, Honduras, Panama and the Dominican Republic topped 3.7 million pay-TV subscribers, almost double the subscription levels of a year ago, and an extension of the region’s growth trend.
Economic malaise and currency struggles will impact the growth of pay-TV revenues, but the APAC region nevertheless will see pay-TV sales top $40 billion in 2021, a 25% increase from 2015’s $31.94 billion. That 3.82% compound annual growth rate is significantly lower than the 5.59% CAGR the region enjoyed between 2010 – when revenues were $24.34 billion and 2015.