pay tv operators
Earlier this year, a survey of pay-TV providers by the Pay-TV Innovation Forum 2017 found that the majority of pay-TV execs believed data and analytics will be critical to pay TV direction over the next five years.
U.S. operators – especially telcos – are facing a triple cord-cutting threat as subscribers are dropping their landlines, traditional pay-TV subscriptions and, increasingly, broadband plans, as consumers look to mobile as their one-source supplier.
Researcher Ovum’s World Broadband Information Service says the trend is “looming” over U.S. operators, but adds that other regions also are potentially facing disruption on all three fronts.
Pakistan’s PTCL has signed a partnership agreement with Netflix for the Pakistan market, with each said saying they’ll “use their respective resources for mutual benefit, utilizing and maximizing the viewing experience and penetration of Netflix services in Pakistan.”
Charter has tapped Arris to develop a next-gen hybrid set-top box that allows users to access Internet content as well as content delivered by the pay-TV operator. Charter, the nation’s second-largest broadband provider and third-largest pay-TV operator, plans to deploy the new WorldBox 2.0 platform across its entire footprint, including on systems it acquired when it bought Time Warner Cable and Bright House Networks.
Here’s another reason pay-TV operators are looking longingly at virtual MVPDs (V-MVPDs): Fully a quarter of all Americans who moved this past year no longer subscribe to a pay-TV service.
Nielsen is using updated census numbers to apply a balm to the sting of subscriber defections for many cable networks like ESPN, but industry analyst firm SNL Kagan has no lotion that will sooth the sting of what it says was the worst quarterly losses ever for the U.S. pay-TV industry.
APAC pay-TV operators are in line for some big subscriber growth over the next five years with a new study forecasting the region will see more than 100 million new subscribers by 2021 with pay-TV subscription and PPV revenues topping $31 billion.
Digital TV Research, in its latest Asia Pacific Pay-TV Operator Forecasts report said the top 65 operators in 17 countries will top 536 million subs by 2021, up from 438 million in 2015.
The cable industry will be buoyed by its growing broadband business as consumer preferences change over the next decade, and it expected to drive residential revenues to $117.7 billion in 2026, up from $108.4 billion this year.
Researcher SNL Kagan’s 10-Year Cable Projections also forecasts a slowing of cord cutting, and offers a slightly improved outlook for the video segment, and says bundling of services also will increase.
It’s been a tough quarter for pay-TV operators and cable networks.
Every major U.S. operator – with the exception of DirecTV -- lost subscribers in the quarter, led by AT&T’s U-verse TV which lost 391,000 subs, its worst loss since Q1 when 381,000 customers bailed.
With Hispanic consumers gaining increasing attention from brands in the U.S., pay-TV operators have begun to scramble to get more content for their services. Atlanta-based Cox Communications is no exception, today announcing it had signed a deal to add Pasiones, a Spanish-language network that features telenovelas and drama series, and WAPA America, the cable network arm of the top broadcast network in Puerto Rico. Both networks are available on Cox’s Latino Pak video service.
The race to capture the hearts and minds (not to mention pocketbooks) of Hispanics in the U.S. will soon be adding another streaming video entity: Glosi.
The soon-to-launch service from Cox Communications (it’s set to debut later this month) will be subscription based and ad free, according to the Atlanta-based pay-TV operator.