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puzzle pieces
Ooyala News
Solving the buy or build puzzle for media solutions
Feb 08 2018 4:15 PM
 
To buy or to build a media workflow solution? That’s the question that has plagued broadcast and media CTOs for years.
 
Ooyala’s new white paper from our Strategic Media Consulting team To Buy or To Build Your Media Solution? looks at how media logistics can solve for both scenarios, as either direction you decide to take will inevitably involve some compromise. 
 
camera lens
Ooyala News
State of the broadcast industry 2018: hello, OTT 2.0
Jan 03 2018 9:30 AM
Ooyala’s eagerly anticipated annual State of the Broadcast Industry report for 2018 charts the course for the ‘OTT 2.0’ era. Companies in the space are harnessing the hard-earned OTT lessons learned over the past few years of experimentation and rising competition.
Ooyala News
Why is everyone moving to cloud-based live OTT?
Dec 19 2017 1:45 PM
High-quality live content isn’t a nice-to-have anymore; it’s expected and required by a growing number of viewers, who want access to it wherever they are. For creators and broadcasters, that means a whole new approach to OTT video.
 
Benefits of Utilizing a Cloud-Based Solution for Live OTT is a new IHS Markit report based on Ooyala’s recent webinar with IHS Markit and Akamai, about trends in the world of on-demand and live OTT. 
 
Ooyala News
Why is everyone moving to cloud-based live OTT?
Dec 19 2017 1:45 PM
High-quality live content isn’t a nice-to-have anymore; it’s expected and required by a growing number of viewers, who want access to it wherever they are. For creators and broadcasters, that means a whole new approach to OTT video.
 
Benefits of Utilizing a Cloud-Based Solution for Live OTT is a new IHS Markit report based on Ooyala’s recent webinar with IHS Markit and Akamai, about trends in the world of on-demand and live OTT. 
 
production video switcher
Ooyala News
Webinar: benefits of utilizing a cloud-based solution for live OTT
Nov 08 2017 10:45 AM
You’ve heard it, and it’s true: VOD alone isn’t enough any more. 
 
Today’s viewers want access to high-quality live content wherever they are. For creators and broadcasters, that means a whole new approach to OTT via a holistic end-to-end experience.
 
football field, 50-yard line
Ooyala News
It’s a new era for sports broadcasting
Sep 06 2017 2:15 PM
Live sports is the most valuable — and expensive — digital content today, industry experts say. In many cases, it’s the core factor that’s keeping audiences (and advertisers) from abandoning linear broadcast and pay TV outright. 
 
Ooyala News
IP is driving the top video trends
Aug 02 2017 6:30 PM
IP will lead the way.
 
The Top 5 Video Trends in an IP-based World is Ooyala’s new white paper from leading research firm Parks Associates. It looks at the key macro trends that will shape the future as IP-based video increases. 
 
Group looking at live video on phones
Ooyala News
Syndicate live TV to YouTube with Ooyala Live
Jun 27 2017 1:00 PM
If you already stream live video, you know that it’s a highly effective way to build and engage your audiences. By adding social syndication to the mix, you can maximize your investment and put your live video in front of even more viewers.
 
Ooyala News
Media logistics: 6 ways to take charge of your digital broadcast future
Jun 20 2017 3:15 PM
Ooyala’s new white paper 6 Ways to Take Control of Your Digital Broadcast Future discusses how video content producers and broadcasters are learning to adjust, adapt, and thrive in the digital workflow era with help from media logistics. 
 
broadcast video switcher
Ooyala News
OVPs are out. IVPs are in.
May 10 2017 1:15 PM
Ooyala’s new white paper Four Stories of OTT Success: How Broadcasters Can Win in OTT with Integrated Video Platforms shows how leading broadcasters are shifting away from Online Video Platforms (OVPs) toward Integrated Video Platform (IVP) solutions.
 
Ooyala News
New report identifies integrated video solutions to solve new era of OTT teething pains
May 04 2017 8:45 PM
Every aspect of TV is undergoing a digital transformation, and content providers are struggling to keep pace. OTT, in particular, is causing teething pains as the complexities are ever increasing, from new devices, video formats, platforms, fleeting viewing behaviors, myriad of competing services, and the like. 
 
Pay TV, SVOD, Millennials
Is cord cutting over? Far from it, and that’s creating new OTT opportunities
Mar 16 2017 1:15 PM

Has cord cutting finally run its course among U.S. operators who have, over the past five years, watched millions of subscribers walk away from traditional pay-TV delivery? Are Millennials – and their following generation, Gen Edge – ready to join Gen X and Baby Boomers in tying themselves to arcane and expensive contracts that deliver bloated tiers of content that they have little interest in watching, let alone paying for?

Nope.

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