ooyala video analytics

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Do you know when users connect and disconnect from your stream?
Ooyala News
Do you know when users connect and disconnect from your stream?
Oct 13 2016 1:45 PM

U.S. election news is trending. What else is trending these days? Live streaming.

Big Data, Sports, Broadcaster, Publisher
Which City Wins The 2015 Streaming Bowl?
Dec 03 2015 9:00 AM
This week we launched the first iteration of an ongoing series called the Video Index Extra, where we dive into the data to show trends occurring as TV moves online. Our first free Video Index Extra is available here
 
Ooyala intros ‘Ooyala IQ,’ analytics designed for today’s evolving video market
Ooyala News
Ooyala intros ‘Ooyala IQ,’ analytics designed for today’s evolving video market
Apr 08 2015 5:45 AM

Ooyala is bringing a new iteration of its analytics platform to market that it says will help extend its leadership in online video and TV analytics by helping customers get a 360-degree view of how their video is performing across devices, geographies, players and traffic sources.

Monetization
Testing Online Video Ad Performance is Better than Guessing
Jan 10 2012 8:00 AM

Online video advertising was the fastest growing digital advertising vertical in 2011, and the total spend for this category is expected to top $7 billion by 2015.

Mobile
Move Over Desktops, We Want to Watch on Everything Else
Nov 21 2011 8:00 AM
Forgive us for beating a dead horse, but online video isn't just about streaming YouTube on your laptop anymore. People love to watch on their tablets, their smartphones, their connected TVs and their game consoles. But what's particularly telling is that, when watching long-form content, people favor non-desktop devices.