Wondering why some ads fail to deliver an impression to your site? Our new feature helps you diagnose the problem.
Support for third-party ad tags has always been important to Ooyala customers and today we are introducing error reporting.
There were more video views on mobile devices in Q3 than on any other device, continuing a growth trend that began with the earliest iterations of Ooyala’s Global Video Index. But it’s the kind of video that viewers are watching on mobile devices that we found most interesting in Ooyala’s Q3 2016 Global Video Index.
Ooyala’s new guide, The Flex Factor: How to save money, time and resources on a major TV production walks through each production step of a typical series and shows how only Ooyala Flex provides insights throughout every stage of a video asset’s production lifecycle.
Nearly ten years ago, Ooyala emerged as a top innovator in delivering integrated video streaming and analytics.
Now, we power every part of the digital video lifecycle from concept to monetization.
Ooyala’s new white paper, 25 Stories of Video Success, looks at how only Ooyala has addressed today’s complex video market through our comprehensive set of data-driven video solutions -- told through the stories of those who know us best: our customers across the globe.
At NAB last week, Beet.TV's Andy Plesser sat down with Ooyala's vice president of products and strategy, Jonathan Wilner to discuss the evolution of over-the-top television as reflected at NAB. Wilner addresses live streaming on Facebook and Ooyala's role in it, as well as issues in programmatic advertising, video playback, ad standards and formats, video analytics and measurement, and the increased focus in online distribution among broadcasters everywhere.
Ooyala’s new white paper, Amplify Video Inventory Yield with These Ad Tech Innovations, reminds us how quickly the video ad ecosystem is evolving.
From Ooyala’s new State of the Broadcast Industry 2016 report, it’s clear that the changes consumers (particularly Millennials) are now demanding of their viewing experiences are affecting all areas of the business -- from industry deal-making to content packaging, tech investments and ad monetization strategies -- and
Ooyala today shared data demonstrating significant programmatic ad revenue growth across an array of broadcasters and publishers using its programmatic trading platform, Ooyala Pulse SSP.
From the beginning of March 2015 through June 2015, a set of more than 40 broadcasters and publishers across Europe saw their effective cost per thousand impressions (eCPMs) increase more than 25%, and saw their collective programmatic ad revenue grow 119%.
Today we took another big step forward in executing our strategy to deliver the most comprehensive platform for managing, distributing and monetizing personalized cloud TV and video services.