live sports

GET UPDATES

 
Ooyala News
New enhancements to Ooyala Live bring broadcast reliability to OTT world
Nov 14 2017 8:00 PM
There’s little question that live video will be a major part of the future of OTT. Cisco is predicting that live video will grow to 13 percent of all internet video traffic by 2021 (up from just 3 percent in 2016).
football field, 50-yard line
Ooyala News
It’s a new era for sports broadcasting
Sep 06 2017 2:15 PM
Live sports is the most valuable — and expensive — digital content today, industry experts say. In many cases, it’s the core factor that’s keeping audiences (and advertisers) from abandoning linear broadcast and pay TV outright. 
 
Sports, APAC, Live Streaming
NFL making a pass at China
Aug 22 2017 12:00 PM

The NFL has been eager to get its game in front of viewers globally for years; that was the reason behind its Yahoo trial two years ago, its brief flirtation with Twitter last year and it’s estimated $50 million deal for Thursday Night Football with Amazon Prime this season.

Audiencewise, the Yahoo and Twitter deals were just probes, testing the waters and the technology.

Live sports
Wimbledon 2027: how will fan engagement and marketing change?
Jul 20 2017 3:45 PM

This article originally appeared in The Drum.

Pay TV, Live sports, Millennials
A skinny bundle without sports? Duh
May 25 2017 10:30 AM

Skinny bundles from cable operators – and their OTT surrogates like Sling TV – are becoming more common as the companies try to look more attractive to consumers tired of paying for 200-plus channels when they really only watch a dozen or less. Survey after survey has shown that subscribers are hungry for not just a slimmed down offering but also for the subscription savings smaller bundles would engender.

Panelists at the Sports 2.0: The New Rules of Fan Engagement panel - NAB 4/24/17
Online Video
Sports is a fan’s game now
Apr 27 2017 12:15 PM
It’s springtime at the NAB show and building fan engagement for sports in the OTT era has been a hot topic this week in Las Vegas.
 
LatAM, Live sports
Could streaming be the only way to watch Argentinian soccer?
Jan 03 2017 2:30 PM

Consumers’ appetite for live sports streamed online is continuing to create opportunities for leagues and teams around the world to expand their audiences and create new means to monetize their product. An array of sporting events from the Olympics to the Premiere League have found that audiences have grown increasingly accustomed to watching live sports online.

Live sports, broadcasters, EMEA
Live sports decaying popularity among Millennial viewers is worsening
Nov 14 2016 7:00 AM

Live sports have always been seen as a major edge for pay-TV operators, as its been the slowest to transition to operating over-the-top on a game-by-game basis, and hasn’t been beset by the disruption experienced by traditional operators and broadcasters.

Facebook Live A-10 partner for live streaming of college basketball
Live Streaming, Live sports
Facebook Live, A-10 partner for live streaming of college basketball
Oct 31 2016 7:30 AM

Facebook is continuing to push deeper into live streaming, with a new partnership between the social site and the Atlantic 10 Conference for the 2016 basketball season just announced.

The deal for 10-15 games makes the A-10 the first college basketball conference to offer a package of regular season men’s contests over Facebook Live.

Games can be watched on the A-10’s Facebook page or in Facebook’s news feed.

Nielsen close to collecting out-of-home viewing data, sorta
Analytics, Live sports, Advertising
Nielsen close to collecting out-of-home viewing data, sorta
Oct 25 2016 5:15 AM

Nielsen will expand its sampling of consumer video preference to out-of-home viewing starting in Q2 2017, taking its People Meters portable in nearly four dozen markets, the company said, beginning to get at least a peak at how modern viewers consume online content on the go.

Overall satisfaction with online video services drives cord cutting
Pay TV, Cord Cutting, SVOD
Overall satisfaction with online video services drives cord cutting; costs operators in US >$1B
Oct 03 2016 8:45 AM

Customers using paid streaming video services like Netflix, Amazon and Hulu, or, skinny bundle offerings like SlingTV and PlayStation Vue, as well as programming apps like HBO Now are significantly more satisfied compared to pay-TV service providers, a new study says.

Sports, Live Streaming
ACC makes it official as it announces plans for a new network with ESPN
Jul 21 2016 10:30 AM

Add the Atlantic Coast Conference (ACC) to the lineup of sports college athletic conferences with their own networks. The ACC announced it signed a 20-year agreement with the sportscaster that will kick off on the linear side by August of 2019.

Pages