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Online Video, Online Video Advertising
Digital, data and dollars at Vidcon
Jul 03 2017 2:00 PM
An estimated 30,000 online video creators, fans and industry players recently gathered for another successful Vidcon, the annual online video conference, in Anaheim, California.
 
Advances in digital video consumption, data usage and monetization were among the key insights that emerged from the event:
 
Analytics, Online Video
ComScore: Long Form Online Content on the Rise
Feb 21 2012 8:00 AM

As online video matures beyond viral hits such as Keyboard Cat, people are watching more broadcast-quality content on the Internet. Recently released comScore numbers confirm that long-form video content is on the rise.

Analytics
Using Video Analytics to Understand Ad Fill Rates & Increase Revenue
Jan 17 2012 8:00 AM

We’ve been hard at work on the next Ooyala Video Index report here at VideoMind. Our resident data scientist, Dr. Matt, has been digging up some interesting online video stats from the last quarter—and we wanted to provide a peek at some of the trends we’ve encountered so far.