ad fill rates


Ooyala News, Ad Technology, Monetization
Think Mid-Rolls: New report
Sep 15 2016 11:30 AM
As video advertising continues to soar, and our customers continue to see major success with Ooyala Pulse, we got to thinking: how are viewers engaging with different ad formats and what are the trends to be mindful of and leverage as the boom of video advertising ensues.
Using Video Analytics to Understand Ad Fill Rates & Increase Revenue
Jan 17 2012 8:00 AM

We’ve been hard at work on the next Ooyala Video Index report here at VideoMind. Our resident data scientist, Dr. Matt, has been digging up some interesting online video stats from the last quarter—and we wanted to provide a peek at some of the trends we’ve encountered so far.