Announcing Ooyala's Q4 Online Video Index
Feb 15 2012 8:00 AM

Ooyala’s Video Index Report is back and better than ever! It’s full of insights that will help you better engage your viewers and make more money with online video. 

Some key findings include:

How Live Streaming Brings High Fashion to the Masses
Feb 09 2012 8:00 AM

With New York Fashion Week kicking off today, all eyes are on the runway. But it doesn’t matter if you’ve got a front-row seat in a stuffy tent or are comfortably lounging at home. With a little help from online video, the fashion houses are ready to come into your house.

Why Live Streaming the Big Game Online is a Big Deal
Feb 06 2012 8:00 AM
The Super Bowl made history this weekend by becoming the most watched television program ever. This year also marked the first time that the big game was streamed online.
Fred Wilson Is Right: We Need More Content Online, Not Less
Jan 23 2012 8:00 AM

Fred Wilson, one of my favorite bloggers, recently posted a strongly worded article on his blog entitled “Scarcity is a Shitty Business Model.” In it, he argues that the current thinking of content creators, movie studios, networks and cable operators is deeply flawed, as it ma

Which CES Innovations Will Shape TV in 2012?
Jan 13 2012 8:00 AM

If the Consumer Electronics Show was any indication, 2012 will be the year of connected TVs. With the convention wrapping up, we wanted to round up the standout TV stars.


VideoMind Video Index: Analytics Meets Big Data
Nov 14 2011 8:00 AM

Since Ooyala's creation five years ago, we’ve built a hard-earned reputation as the industry’s leader in online video analytics and Big Data. We regularly handle more than 1 billion daily analytics pings, which reflect the anonymized viewing behavior of over 100 million monthly global unique users. We have customers in over 30 countries whose video is watched on over 5,000 unique domains in over 100 countries. We’re talking mucho data, in other words.

Size Matters: Consumers Watch 40% More Video on Tablets
Sep 16 2011 9:00 AM

Over 100 million people watch online video on an Ooyala-powered video player every single month. Our proprietary analytics system collects, processes and reports viewership engagement data on a real-time basis. Armed with this information, publishers can better target ads, create more engaging content and strike profitable distribution deals.  

Why Viewer Engagement is King
Sep 07 2011 9:00 AM

Last week's announcement that Netflix will not be renewing its contract with Starz, prompted a lot of opinion postings.

Ooyala on TMCNet Video
Aug 08 2011 9:00 AM

Ooyala was recently invited to sit down with TMCnet's Richard Tehrani for his video series featuring the best and brightest companies in the Silicon Valley. Check out Ooyala's Senior Vice President of Global Sales, Kevin Kennedy as he discusses Ooyala's streamlined platform and the benefits of a complete video solution. We hope you enjoy!

Custom Players Required to Target Flash 10
Apr 08 2011 9:00 AM

If your organization does not have a custom Flex or Flash Player, please feel free to disregard this post.

If your organization does have a custom Flex or Flash Player, please share this post with the individuals responsible for its development and deployment.

Webinar Recap: Analytics That Drive Business Decisions
Mar 17 2011 9:00 AM

View presentation slides here.

Yesterday Bismarck Lepe, co-founder of Ooyala, hosted a lively webinar on analytics. The webinar was such a hit that we decided to post it here on the blog today. We've also listed some of the key questions below.

Don’t forget to check out our events page to stay current on all of Ooyala's upcoming webinars and events.