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Ooyala News
Ooyala Flex Expands Metadata Capabilities for Greater Control of Media Production
Sep 15 2017 5:00 PM
Ooyala continues to lead in the field of Media Logistics because we understand how important metadata is to the modern media producer and distributor. If you’re not convinced of that importance, check out our recent whitepaper Metadata: The Future of Video from Concept to Consumer.
 
Ooyala’s Video Index: Consumers spend more time with long content on all devices
Video Index, Ooyala News
Ooyala’s Video Index: Consumers spend more time with long content on all devices
Sep 13 2017 9:45 AM

Well, there was a big surprise in this quarters Global Video Index (Q2 2017, you can download it here): Overall the global growth of viewing on mobile devices stalled, growing less than one percent.

football field, 50-yard line
Ooyala News
It’s a new era for sports broadcasting
Sep 06 2017 2:15 PM
Live sports is the most valuable — and expensive — digital content today, industry experts say. In many cases, it’s the core factor that’s keeping audiences (and advertisers) from abandoning linear broadcast and pay TV outright. 
 
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Ooyala News
Metadata: new challenger for the title of “king” of the industry
Aug 30 2017 4:45 PM
Metadata — information about all of the elements that make up a piece of video — is now competing to lead the industry into the future. It’s playing an increasingly powerful role in video, alongside the creative and finished product itself.
 
Ooyala News
IP is driving the top video trends
Aug 02 2017 6:30 PM
IP will lead the way.
 
The Top 5 Video Trends in an IP-based World is Ooyala’s new white paper from leading research firm Parks Associates. It looks at the key macro trends that will shape the future as IP-based video increases. 
 
Ooyala News
Automation brings video production nirvana
Jul 19 2017 11:45 AM
The era of “peak TV” is upon us, and while some content companies are struggling under the weight of today’s video demands, others are well on the path to nirvana through the magic of automation.
 
Group looking at live video on phones
Ooyala News
Syndicate live TV to YouTube with Ooyala Live
Jun 27 2017 1:00 PM
If you already stream live video, you know that it’s a highly effective way to build and engage your audiences. By adding social syndication to the mix, you can maximize your investment and put your live video in front of even more viewers.
 
Ooyala News
Media logistics: 6 ways to take charge of your digital broadcast future
Jun 20 2017 3:15 PM
Ooyala’s new white paper 6 Ways to Take Control of Your Digital Broadcast Future discusses how video content producers and broadcasters are learning to adjust, adapt, and thrive in the digital workflow era with help from media logistics. 
 
Q1 2017 Global Video Index: Long-form moves center stage
Ooyala News, Video Index
Q1 2017 Global Video Index: Long-form moves center stage
Jun 13 2017 11:30 AM

Consumers in APAC watched 11% more video on mobile devices than those in North America, according to Ooyala’s Q1 2017 Global Video Index, a variance that shows that there’s little homogeneity in how content is consumed globally and underlines the need for solutions that don’t follow a one-size fits all strategy.

broadcast video switcher
Ooyala News
OVPs are out. IVPs are in.
May 10 2017 1:15 PM
Ooyala’s new white paper Four Stories of OTT Success: How Broadcasters Can Win in OTT with Integrated Video Platforms shows how leading broadcasters are shifting away from Online Video Platforms (OVPs) toward Integrated Video Platform (IVP) solutions.
 
Ooyala News
Ooyala powers Blink Now VOD service in the Philippines
May 05 2017 2:15 PM
Ooyala is now powering Blink Now, a Philippines video-on-demand (VOD) service allowing TV and movie fanatics to watch dramas and movies on the go at anytime, and on any device. Operated by SM Lifestyle Entertainment Inc (SMLEI), the service offers consumers various ways to get access - including a monthly subscription, pay per movie or TV drama, or watch for free with ads.
Ooyala News
New report identifies integrated video solutions to solve new era of OTT teething pains
May 04 2017 8:45 PM
Every aspect of TV is undergoing a digital transformation, and content providers are struggling to keep pace. OTT, in particular, is causing teething pains as the complexities are ever increasing, from new devices, video formats, platforms, fleeting viewing behaviors, myriad of competing services, and the like. 
 

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