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Pay TV, Live sports, Millennials
A skinny bundle without sports? Duh
May 25 2017 10:30 AM

Skinny bundles from cable operators – and their OTT surrogates like Sling TV – are becoming more common as the companies try to look more attractive to consumers tired of paying for 200-plus channels when they really only watch a dozen or less. Survey after survey has shown that subscribers are hungry for not just a slimmed down offering but also for the subscription savings smaller bundles would engender.

Live sports
Facebook Live stream of PPV boxing match a wake-up call to industry
Feb 06 2017 6:00 AM

This past weekend,  the main Australian subscription TV company, FOXTEL, screened a much-anticipated boxing match on its pay-per-view channel (PPV); the cost of the bout was $60 AUD and it was available to all subscribers regardless of the tier they subscribed to.  There had been a lot of promotion, as you would expect for such a high profile event.

Live sports, Live Streaming
PGATour optimized with Facebook Instant Articles
Feb 02 2017 1:15 PM
In the previous article, I discussed Facebook Instant Articles (FBIA) and how to leverage the benefits of Ooyala Player with FBIA. As users are shifting to mobile first, it is important more than ever to deliver a mobile optimized user experience. Check out how PGA Tour used FBIA and made decisions to deliver a mobile optimized experience to their fans.
 
LatAM, Live sports
Could streaming be the only way to watch Argentinian soccer?
Jan 03 2017 2:30 PM

Consumers’ appetite for live sports streamed online is continuing to create opportunities for leagues and teams around the world to expand their audiences and create new means to monetize their product. An array of sporting events from the Olympics to the Premiere League have found that audiences have grown increasingly accustomed to watching live sports online.

DirecTV Now is back in the NFL game… sort of
Cloud TV, Virtual MVPD, Live sports
DirecTV Now is back in the NFL game… sort of
Dec 14 2016 12:45 PM

DirecTV Now viewers who signed up for AT&T’s new streaming hoping to watch the NFL on local Fox channels were disappointed last weekend when they discovered the content was blacked out. They may not be much happier this week if they planned to watch a game on their mobile devices.

Ooyala News, Live sports
Goal! Sky Sports delivers Premier League match highlights in minutes
Nov 22 2016 4:00 AM

If you watched highlights from this weekend’s Manchester United vs. Arsenal clash, chances are you have Sky Sports to thank.

In addition to broadcasting the match live in the United Kingdom, Sky Sports is also responsible for delivering in-game clips and highlight packages to 40 international license holders, minutes after highlights occur.

If that seems like a daunting production task, well, it is.

Live sports, broadcasters, EMEA
Live sports decaying popularity among Millennial viewers is worsening
Nov 14 2016 7:00 AM

Live sports have always been seen as a major edge for pay-TV operators, as its been the slowest to transition to operating over-the-top on a game-by-game basis, and hasn’t been beset by the disruption experienced by traditional operators and broadcasters.

Facebook Live A-10 partner for live streaming of college basketball
Live Streaming, Live sports
Facebook Live, A-10 partner for live streaming of college basketball
Oct 31 2016 7:30 AM

Facebook is continuing to push deeper into live streaming, with a new partnership between the social site and the Atlantic 10 Conference for the 2016 basketball season just announced.

The deal for 10-15 games makes the A-10 the first college basketball conference to offer a package of regular season men’s contests over Facebook Live.

Games can be watched on the A-10’s Facebook page or in Facebook’s news feed.

Verizon’s got game with free NBA League Pass for some mobile subs
Mobile, Live sports
Verizon’s got game with free NBA League Pass for some mobile subs
Oct 31 2016 7:15 AM

Verizon finally has added some real value – if you’re an NBA fan – to its under-performing Go90 mobile app.

Social video: Real Madrid taps Facebook Live, videos reach 1B social feeds
Social TV, Live sports
Social video: Real Madrid taps Facebook Live, videos reach 1B social feeds
Oct 27 2016 7:00 AM

The world’s most popular European football club, Real Madrid, is setting course on a content distribution strategy that may help provide a roadmap for other sports looking to turn social media into more than an exchange of pithy comments.

Nielsen close to collecting out-of-home viewing data, sorta
Analytics, Live sports, Advertising
Nielsen close to collecting out-of-home viewing data, sorta
Oct 25 2016 5:15 AM

Nielsen will expand its sampling of consumer video preference to out-of-home viewing starting in Q2 2017, taking its People Meters portable in nearly four dozen markets, the company said, beginning to get at least a peak at how modern viewers consume online content on the go.