Netflix added nearly 1.4 million subscribers in the United Kingdom in 2015, bringing its total customer base to more than 5 million and putting it ahead of competitors like Amazon Prime Instant Video. And, according to a new report, that growth doesn’t seem to be slowing.
As the importance of originals continues to grow for SVOD players like Netflix and Amazon, other arms of the digital media industry also have begun to dip their toes in the original content pool, including media company Mashable, which this week announced it would work with Bravo Media to develop a slate of new digital series.
As more consumers migrate away from traditional broadcast and pay TV to online video, streaming companies are looking fro more ways to differentiate themselves from their competition.
File this under “Turnabout is Fair Play.” HBO is taking a page from the Netflix playbook (yes, I know, Netflix took one from HBO as well) as it plans to increase the amount of original content it produces by 50% to – wait for it – 600 hours, about the same as their streaming competitor.
The battle between AT&T U-verse and Univision – which has gone dark on the operator during carriage fee negotiations – is starting to resemble a presidential debate, with the Spanish-language broadcaster accusing AT&T of “redlining” its audience by “refusing to recognize the value of the Univision networks and the consumers we serve," the company said.
There’s been an awful lot of conversation about the survivability of the cable bundle, with new entrants like DirecTV Now, Sling TV et al., beginning to test the waters of “real” consumer demand for skinny bundles (along with other alternatives being floated) to counter the bloated 230+ channel bundles operators prefer.
The era of true a la carte pay TV has begun to roll out in Canada, putting conventional wisdom that the bundle is the best deal for consumers to the test, and setting up the question: who wins and who loses if every channel is on its own?
Canadian operators – starting this week – will be required to offer a basic package of channels for $25, with complete unbundling of content the goal by the end of this year.
Verizon and Hearst are partnering in a joint venture aimed at delivering more Millennial-friendly content to Verizon’s nascent Go90 video service.
The rush to collect content continues as Warner Bros. today announced it had acquired DramaFever, the niche SVOD player that streams content from Korea and other countries to audiences in more than 20 countries, including the United States.
The Time Warner subsidiary bought the seven-year-old company from Japan’s Softbank, which has owned it since acquiring it for a reported $100 million in 2014.
It’s been on the block since last year.
This article originally appeared on Streaming Media.com.
Share your Netflix password? Maybe loan a friend your HBO password for the weekend? Aye, bucko, it’s a pirate’s life for you.
But, while media companies could be losing revenue—as much as $500 million annually, one study estimates—from the “friendliness” of subscribers, password sharing isn’t a major worry, even though a Consumer Reports survey found nearly half of Americans admit to it.
Subscription video on demand spending among U.S. broadband households increased nearly 67% since 2012, and its increasing popularity is prompting major changes in how traditional media rolls out content after its initial release, a revision of the “windowing” that has governed the industry for years.