broadcasters

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Advertising, broadcasters
Broadcasters are shy to adopt programmatic [Report]
Mar 07 2017 11:00 AM
Like all good trends, programmatic advertising is on the rise.
Ooyala News, broadcasters
OTT is the new normal in the broadcast industry
Jan 04 2017 7:45 AM

Ooyala’s new State of the Broadcast Industry 2017 report underscores the fact that OTT is a central part of the broadcast experience today and will be even more so in the coming years.

Live sports, broadcasters, EMEA
Live sports decaying popularity among Millennial viewers is worsening
Nov 14 2016 7:00 AM

Live sports have always been seen as a major edge for pay-TV operators, as its been the slowest to transition to operating over-the-top on a game-by-game basis, and hasn’t been beset by the disruption experienced by traditional operators and broadcasters.