- Desktop viewers watched 5.2 million hours of iROKO content for an average of 26 minutes per session in Q1.
- 85% of iROKO desktop viewers were returning visitors.
An Open Letter to Digital Video Publishers and Advertisers Everywhere
To: David Cohen/Universal McCann, Adam Shlachter and John McCarus/Digitas, Amanda Richman/Starcom, Walt Cheruk/Carat, Rob Norman/GroupM, John Nitti/Zenith, Ben Winkler/OMD
If there's two things we love at VideoMind, it's Big Data, and monetization.
Two of the biggest broadcaster shows of the year kick off next week -- the National Association of Broadcasters (NAB) event in Las Vegas, and Marché International des Programmes de Télévision (MIPTV) in Cannes.
This article originally appeared on nScreenMedia and is published here with permission.