Vodafone launched new broadband-delivered TV service in Ireland

By Jim O'Neill on Jan 25 2016 at 5:45 AM
Vodafone launched new broadband-delivered TV service in Ireland

Vodafone Ireland has rolled out TV services in Ireland, enabling viewers to catch up, record and restart programs at any point, and also have included a dedicated Netflix button on their remote control.

Vodafone TV is a premium service available from €40 per month to all new and existing Vodafone Home customers who subscribe to Vodafone Broadband with speeds of at least 40mbps.

Vodafone also deploying TV Anywhere app – included in the cost of the Vodafone TV service -- that enables mobile customers to watch programming on their mobile devices while outside the home.

Looking to accelerate the programs take up, Vodafone’s offering customers either six months of Netflix, Setanta Sports pack including BT Sports or free Multiroom.

Vodafone said its research shows one quarter of Irish adults now view TV content on-demand, and a further quarter embrace online streaming.

“This is a significant move for Vodafone in the Irish market, offering a full TV service to our customers for the first time,” said Ciaran Barrett, Head of Consumer Fixed, Vodafone Ireland. “We’ve listened to our customers to understand what kind of TV service they want and we believe we are delivering great content with an excellent experience that brings convenience and seamless viewing from the home into the hand.”

Stay tuned.

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