A rebound in the worldwide tablet market is forecast for 2018 as more users turn to detachable tablets to replace desktop and laptop computers.
Although year-over-year shipment growth is expected to decline this year, with just 183.4 million units shipped, International Data Corporation’s Worldwide Quarterly Tracker report expects more than 194.2 million units to ship annually as growth continues through 2020.
And, as adoption of detachable tablets accelerates, IDC also expects average screen size to grow, too. Currently, about 55% of all tablets have screens 9 inches or smaller. IDC expects the smaller screens to hold just 40% of the market.
“We see smaller slate tablets being offered at very aggressive price points, leaving little room for revenues outside of a pure volume or platform play like for Amazon for instance,” said Jean Philippe Bouchard, research director at IDC. “The price pressure combined with a healthier demand on larger screen sizes and detachable tablets will eventually result in an increased portfolio offering from tablet and PC manufacturers.”
Slate tablets will continue to account for the majority of shipments throughout the forecast, despite the increased presence of detachable.
In 2016, 85% of all tablets shipped will be slates and this will decrease to 68% by 2020. Most of these will be destined for emerging markets where consumers seek out any low cost computing device.
While smartphones have been a primary driver of mobile video consumption, tablets are beginning to gain share. Tablets offer a large, high-quality screen, convenience and ease of use.
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