Ooyala SVP of Ad Tech Sorosh Tavakoli was in Sydney, Australia, recently, talking about the Australian ad-tech market, the core challenges facing the fast-developing online video market down under and the hot topic of ad blocking.
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How you can make more money with your content archive and A.I.
Feb 21 2018 11:00 AM
“I don’t even know what I have in my archive at this point.”
That’s a common refrain we hear at Ooyala. Content companies dealing with the pressures of creating content more quickly with fewer budget resources are struggling to find, manage and monetize the vast amounts of video assets that now exist in their archives.
Solving the buy or build puzzle for media solutions
Feb 08 2018 4:15 PM
To buy or to build a media workflow solution? That’s the question that has plagued broadcast and media CTOs for years.
Ooyala’s new white paper from our Strategic Media Consulting team To Buy or To Build Your Media Solution? looks at how media logistics can solve for both scenarios, as either direction you decide to take will inevitably involve some compromise.
State of the broadcast industry 2018: hello, OTT 2.0
Jan 03 2018 9:30 AM
Ooyala’s eagerly anticipated annual State of the Broadcast Industry report for 2018 charts the course for the ‘OTT 2.0’ era. Companies in the space are harnessing the hard-earned OTT lessons learned over the past few years of experimentation and rising competition.
Why is everyone moving to cloud-based live OTT?
Dec 19 2017 1:45 PM
High-quality live content isn’t a nice-to-have anymore; it’s expected and required by a growing number of viewers, who want access to it wherever they are. For creators and broadcasters, that means a whole new approach to OTT video.
Benefits of Utilizing a Cloud-Based Solution for Live OTT is a new IHS Markit report based on Ooyala’s recent webinar with IHS Markit and Akamai, about trends in the world of on-demand and live OTT.