Ooyala Flex Expands Metadata Capabilities for Greater Control of Media Production

By Chris Duke on Sep 15 2017 at 5:00 PM
The latest update to Ooyala Flex offers features that add more depth to how you can create and manage metadata.
Ooyala continues to lead in the field of Media Logistics because we understand how important metadata is to the modern media producer and distributor. If you’re not convinced of that importance, check out our recent whitepaper Metadata: The Future of Video from Concept to Consumer.
The latest update to Ooyala Flex offers features that add more depth to how you can create and manage metadata, specifically the new Temporal Metadata and Dynamic Timelines features. 
  • Temporal Metadata enables you to mark an event when it occurs during a video and enter metadata to describe that event. For example, if you have a video of a soccer match, every time a goal is scored you could place a marker or range on the timeline that contains metadata to describe the details of the goal such as the player who scored it, the goalkeeper, the team, and so on. 

  • With Dynamic Timelines, you can configure multiple timelines for any given asset category. Each timeline can represent specific metadata captured as part of an asset's lifecycle, such as a visual/audio event, scene descriptors, soundtrack, product placement, legal, etc. Related timelines can also be grouped, so they appear as a single track when exposed in the MAM. 

  • A further metadata enhancement in this release is the ability to make changes to the Object Hierarchy Management from within the Ooyala Flex MAM application. This allows users to manage user defined hierarchical structures and view, navigate, and create metadata instances that reflect data structures in a visual/interactive panel for advanced business reporting.

In addition to the metadata improvements, there are several new plugins and extensions available that make it easier to manage and publish your content. 
  • We now give you access to the full breadth of the cloud based encoding features of the Standard Media Encoder within Azure Media Services.
  • With the new Replace Content Plugin you are to replace assets in Ooyala Flex more easily, the process overwrites the existing asset maintaining metadata that you have already applied, and updates with new technical metadata from the updated asset as a seamless process.
  • The new End of Review plugin enables you to customize the status buttons for the end of the review session. These buttons can move beyond Review/Approve to allow you have custom statuses like ‘Approve,' ‘Reject,' ‘Publish to Social’, or ‘Archive.' This allows for much more control and automation of the review process, saving your team’s valuable time.
  • With the DIVArchive Video Restore plugin, you can either restore a whole video or perform a partial restore on a video that is currently in your DIVArchive directly from Ooyala Flex.
  • And finally, the new Publish/Unpublish to Twitter plugin (as the name suggests) enables you to publish or unpublish a video with its associated Tweet to Twitter.
With this latest update you can see how Ooyala Flex continues to allow you to build even more powerful metadata sets that can drive your entire content pipeline. The new Temporal Metadata and Dynamic Timelines along with the many new plugins ensure that your media assets work for you.  
To find out how Ooyala Flex can help your organization, schedule a meeting with us at IBC or contact us directly at sales@ooyala.com.
Posted in: 


abstract A.I. image
Ooyala News
How you can make more money with your content archive and A.I.
Feb 21 2018 11:00 AM
“I don’t even know what I have in my archive at this point.”
That’s a common refrain we hear at Ooyala. Content companies dealing with the pressures of creating content more quickly with fewer budget resources are struggling to find, manage and monetize the vast amounts of video assets that now exist in their archives. 
puzzle pieces
Ooyala News
Solving the buy or build puzzle for media solutions
Feb 08 2018 4:15 PM
To buy or to build a media workflow solution? That’s the question that has plagued broadcast and media CTOs for years.
Ooyala’s new white paper from our Strategic Media Consulting team To Buy or To Build Your Media Solution? looks at how media logistics can solve for both scenarios, as either direction you decide to take will inevitably involve some compromise. 
camera lens
Ooyala News
State of the broadcast industry 2018: hello, OTT 2.0
Jan 03 2018 9:30 AM
Ooyala’s eagerly anticipated annual State of the Broadcast Industry report for 2018 charts the course for the ‘OTT 2.0’ era. Companies in the space are harnessing the hard-earned OTT lessons learned over the past few years of experimentation and rising competition.
Ooyala News
Why is everyone moving to cloud-based live OTT?
Dec 19 2017 1:45 PM
High-quality live content isn’t a nice-to-have anymore; it’s expected and required by a growing number of viewers, who want access to it wherever they are. For creators and broadcasters, that means a whole new approach to OTT video.
Benefits of Utilizing a Cloud-Based Solution for Live OTT is a new IHS Markit report based on Ooyala’s recent webinar with IHS Markit and Akamai, about trends in the world of on-demand and live OTT.