Media logistics clears the roadblocks to video production growth

By Paula Minardi on Feb 21 2017 at 5:15 PM
Ooyala’s new data brief Removing Growth Barriers Through Media Logistics highlights results from the 2016 Ooyala global video production forums, which included 180 executives in nine cities across the globe.
 
It explores current video production challenges across the broadcast and media industries, which are facing unparalleled levels of complexity today, and how companies are finding success solving these through media logistics -- today’s solution for advanced media supply chain management.
 
Optimizing production processes and revenues is paramount these days, with increasing demands for video content. Traditional broadcasters and OTT services are spending billions just on original programs; Netflix and Amazon alone have more than doubled their individual investments in original video content since 2013.
 
Among the brief’s insights are that the top causes of operational inefficiencies are a lack of integration, communication, and visibility of assets and tasks. Media logistics platforms such as Ooyala Flex help address these issues and drive business expansion.
 
The explosion of devices, content and consumer appetites for video in today’s marketplace require leading-edge solutions to remove production obstacles, ensure growth and adapt to future changes. 
 
For more insights, download the data brief here.
 
Posted in: 

READ THESE NEXT

Ooyala News
Changes in Chrome coming. Here’s why your site needs to migrate from HTTP to HTTPS soon
Mar 22 2017 11:00 AM
The migration from HTTP to HTTPS is more important than ever. While HTTPS has been around for 20 years, the industry is now shifting more quickly towards it for a more secure web environment. Chrome is pushing this further and striving to make a fully secure web a reality soon. Given Chrome was dubbed the most-used-browser, beating Internet Explorer for the first time last year.
Ooyala News
Ooyala fuels OTT growth around the world
Feb 28 2017 9:00 AM
Ooyala’s new white paper “Four Stories of Video Success: Ooyala Fuels OTT Growth Around the World” discusses how global customers face challenges in OTT video. We’re helping companies including Sky Sports, Viacom18 and Toca Boca through our comprehensive suite of video products and services designed to help broadcasters and media companies maximize their OTT revenue potential. 
 
Ooyala News
Media logistics clears the roadblocks to video production growth
Feb 21 2017 5:15 PM
Ooyala’s new data brief Removing Growth Barriers Through Media Logistics highlights results from the 2016 Ooyala global video production forums, which included 180 executives in nine cities across the globe.
 
Ooyala News
Building your mobile video site with Google AMP
Feb 09 2017 12:30 PM
As the consumption of content on mobile devices grows day by day, so are the expectations for the experience. Users are excited about the magnitude of content available in their hands anywhere, anytime. But they are frustrated with the speed, or lack thereof, on their device of choice. In our fast paced lives, mobile experience is not fast enough, especially when sites are loaded with rich content like video and animations.