Iroko Featured in Fast Company

By Steve Biondolillo on Apr 04 2013 at 9:00 AM
It’s great to see our customers get the credit they deserve. 
 
The latest example: a great piece on Iroko in Fast Company. Here’s a link to the full story: http://www.fastcompany.com/magazine/174/the-netflix-of-nigeria
 
Iroko, the largest online distributor of Nollywood cinema, is dominating the African movie business. As the story points out, Nollywood is the most prolific film industry in the world, with more than 2,500 releases in 2005, versus 485 in the United States and 1,091 in India.
 
But Iroko’s sights are set on something bigger. The story credits Iroko founder Jason Njoku for “creating the next Netflix in Nigeria,” but forget Netflix, these guys are aiming to be the next Viacom. 
 
"We love content, and we want to figure out the best ways to do it. The Internet is just the easiest." He feels no need, anymore, to apologize for being an African company. "They always paint us with a guilty Nigerian brush, so we have to say, just look at our numbers," Njoku says. "What happens if a billion people come online? What happens to our numbers then?" 
 
Iroko has just begun to capitalize on the tremendous growth opportunities and Ooyala's products -- from our video player and transcoding to ad integration and analytics -- are a key part of their success. 
 
Congrats to Iroko on their accomplishments thus far. We’re thrilled to be a part of it.
Posted in: 

READ THESE NEXT

Ooyala News, Partners
Webinar: Increasing video monetization with server-side ad integration
May 12 2016 10:45 AM

Ad blockers are shaping up to be a major headache for publishers, one that could cost them as much as $27 billion in lost revenue by 2020, Juniper research reports.

Facebook Live, Ooyala Live, Ooyala
Ooyala News, Partners
Ooyala Live now syndicates broadcasts to Facebook, in a single click
Apr 12 2016 11:00 AM
Our team is on the ground at Facebook’s F8 conference this morning, and the big news is around Facebook Live. The social networks’ product for enabling anyone to broadcast live video to Facebook - first for celebrities and then rolled out to the general public - is now going upstream, with a focus on publishers, broadcasters and other content providers. And it’s quickly picking up steam. 
 
Ooyala recognized for ‘best implementation’ among cloud-based video service providers
Ooyala News, Partners
Ooyala recognized for ‘best implementation’ among cloud-based video service providers
Apr 07 2016 6:45 AM

ABI Research’s Mobile, Multiscreen, and Cloud Video Delivery Service has named Ooyala as the “best implementation” in the space for its aggressive programmatic advertising platform, as well as strong geographic reach in the Americas, Europe, and the Middle East.

StarHub adds DreamWorks Animation, on-demand to pay-TV and OTT offering
APAC, Content Deals, Partners
StarHub adds DreamWorks Animation, on-demand to pay-TV and OTT offering
Feb 25 2016 7:45 AM

DreamWorks Animation has added another partner in APAC, Singapore operator StarHub is adding the DWA channel to its pay-TV service and its on-demand option.

DWA last year deployed in Thailand and Malaysia.

The DreamWorks Channel is set to launch March 3, and will be available in HD and include English and Mandarin language options.