Basic pay-TV subscribers in Chile who have HD encoders and TV sets and also subscribe to the basic HBO package will be treated to a free upgrade to the premium HD HBO package.
HBO’s premium package already is HD, but the Time warner company is looking to improve the user experience for al of its subscribers by offering all of its content in HD through most pay-TV service providers.
Since April, the HBO HD signal has been available to subscribers of Claro, Movistar, Entel, VTR and DirecTV in Chile.
"We are very excited to bring this experience to the Chilean public, where they can enjoy our content and better quality productions and definition,” said Javier Figueras, HBO’s VP of sales in Latin America.
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