Changes in Chrome coming. Here’s why your site needs to migrate from HTTP to HTTPS soon

By Susmitha Vakkalanka on Mar 22 2017 at 11:00 AM
The migration from HTTP to HTTPS is more important than ever. While HTTPS has been around for 20 years, the industry is now shifting more quickly towards it for a more secure web environment. Chrome is pushing this further and striving to make a fully secure web a reality soon. Given Chrome was dubbed the most-used-browser, beating Internet Explorer for the first time last year. This shift is impactful, especially for video providers. 
 
Starting this year, Google is marking HTTP pages that collect passwords or credit cards as non-secure on Chrome browsers. That means any subscription-based service, like some news sites, will need to update to HTTPS in order for their Chrome-using subscribers to not be affected. For sites that aren’t migrated, users will get a warning message that the site is unsecure, damaging user experience and, potentially, user trust. 
 
Google is further migrating browser features to be available only over secure connections. Starting on April 1st, 2017, Google will block encrypted streams originating from insecure origins (such as websites connecting over HTTP) on all Chrome v58 browsers. 
 
So what does this mean to you and your video business? 
Playback of encrypted content (specifically, DASH with Widevine Modular) on HTML5 players will be blocked on any site running over HTTP on a Chrome browser. Note that other types of encrypted streams, including eHLS, are not affected by this change in Chrome. To avoid interruptions when streaming DASH with Widevine Modular DRM, you should secure your websites immediately by upgrading to HTTPS. If you are an Ooyala customer, make sure to update to the latest Ooyala Player version.
 
If you have questions on how this change affects your video streaming, please don’t hesitate to contact your Ooyala Customer Success Manager or submit a ticket here.
 
The Ooyala Player is an HTML5 player that is fast, modular, fully customizable and integrates with all major ad and analytics platforms.
 
 
Posted in: 

READ THESE NEXT

Ooyala News
The future of video advertising is holistic
Apr 18 2017 8:45 AM
Holistic video advertising promises to usher in a whole new era of ad sales.
 
Ooyala’s new white paper Holistic: The Future of Data-driven Video Advertising Revenues discusses how a holistic approach solves for the growing issue of managing and maximizing sales across both direct-sold and programmatic channels at the same time.
 
Ooyala News
Building your mobile video site with Google AMP
Feb 09 2017 12:30 PM
As the consumption of content on mobile devices grows day by day, so are the expectations for the experience. Users are excited about the magnitude of content available in their hands anywhere, anytime. But they are frustrated with the speed, or lack thereof, on their device of choice. In our fast paced lives, mobile experience is not fast enough, especially when sites are loaded with rich content like video and animations.
Ooyala News
Changes in Chrome coming. Here’s why your site needs to migrate from HTTP to HTTPS soon
Mar 22 2017 11:00 AM
The migration from HTTP to HTTPS is more important than ever. While HTTPS has been around for 20 years, the industry is now shifting more quickly towards it for a more secure web environment. Chrome is pushing this further and striving to make a fully secure web a reality soon. Given Chrome was dubbed the most-used-browser, beating Internet Explorer for the first time last year.
Ooyala News
Here’s how to avoid failing with a niche SVOD service
Jan 31 2017 1:45 PM
Ooyala’s new white paper “Why SVOD Services Fail: 5 Common Mistakes and How to Avoid Them” comes from Ooyala’s Strategic Media Consulting team. It examines the current state of SVOD services and common mistakes providers have made. Harnessing insights the team has gathered through its many global SVOD engagements, the white paper discusses what makes a service sink or swim and provides guidance on how niche SVOD providers can succeed in this highly contested space.