Ooyala News
Skateboard supersite The Berrics sees 150% lift in live event viewers with Ooyala
Dec 08 2017
The Berrics has the most awarded skateboard site in the world. In 2007, professional skateboarders Steve Berra and Eric Koston opened a massive skateboard park in an industrial area near downtown Los Angeles. They named this first-of-its-kind park after themselves (BERa + eRIC) and it’s been a mecca for avid skateboarders ever since.
Online Video
Online TV & movie piracy losses to soar to $52 billion
Oct 30 2017

If your Halloween costume includes an eye-patch, cutlass, some serious swagger and the phrase, “Aye, matie,” you’ll probably be best advised to stay away from Hollywood parties where the word “pirate” this week is being connected to “$52 billion loss.”

A new report from Digital TV Research posits that revenue losses due to piracy are expected to double between 2016 and 2022 to the tune of $51.6 billion, a significant chest of gold, and that total doesn’t include sports and pay TV.

Ooyala News
It’s a new era for sports broadcasting
Sep 06 2017
Live sports is the most valuable — and expensive — digital content today, industry experts say. In many cases, it’s the core factor that’s keeping audiences (and advertisers) from abandoning linear broadcast and pay TV outright. 
 
Ooyala News
Metadata: new challenger for the title of “king” of the industry
Aug 30 2017
Metadata — information about all of the elements that make up a piece of video — is now competing to lead the industry into the future. It’s playing an increasingly powerful role in video, alongside the creative and finished product itself.
 
Online Video, Online Video Advertising
Digital, data and dollars at Vidcon
Jul 03 2017
An estimated 30,000 online video creators, fans and industry players recently gathered for another successful Vidcon, the annual online video conference, in Anaheim, California.
 
Advances in digital video consumption, data usage and monetization were among the key insights that emerged from the event:
 
Online Video
State of the media industry: data-driven video for the win
May 23 2017
Ooyala’s new State of the Media Industry 2017 report shows that data-driven video has officially become the beating heart of the digital age. 
The Value of Artificial Intelligence for Video
Apr 26 2017
This post originally appeared on Microsoft"s Media & Cable blog
 
SVOD, Online Video, Monetization
SVOD the star of struggling US home entertainment industry in 2016
Jan 09 2017

Some good news for the home entertainment industry – depending upon which segment of the industry you’re part of: Consumers spent nearly $18.3 billion in 2016, a 2% increase from 2015.

OTT, Advertising, SVOD
Buffering online video: Three strikes and you’re out
Dec 20 2016

Call it the “three-strike rule.” A new survey from CDN Limelight found that 78% of OTT viewers will tolerate two buffering occurrences, but will abandon the video after three.

Buffering remains the No. 1 frustration for viewers, especially as high-speed broadband becomes more common.

APAC, SVOD, Mobile
Online content driving profound changes in Australia’s comm industry
Nov 30 2016

More than three-quarters (77%) of Australian adults use mobile phones to access the Internet, more than on laptops (75%) desktop computers (61%) and tablets (54%), according to a report from the Australian Communications and Media Authority (ACMA).

That growth is being driven, in large part, by the increasing consumption of online video, a trend that is having a major impact on the communications industry.

APAC, Research, SVOD
Online video consumption in APAC nearly matching traditional TV viewing
Nov 21 2016

Consumers in APAC watch more than 1.6 hours of online video content daily, nearly matching the 2.0 hours of traditional TV they consume daily, a new report says.

EMEA, Research, Online Video
UK kids spend more time online than with TV; 41% own smartphones
Nov 16 2016

A new report from British telecom regulator Ofcom says that – for the first time ever – kids are spending more time online than watching television weekly.

The report said five- to 15-year-olds in the past year have increased their Internet time by some 79 minutes to 15 hours a week. Almost all of that time came at the expense of television. Young viewers in the past year spent 72 minutes less time with the television, and now average 13 hours and 36 minutes.

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