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Big Data, Mobile
Data: The center of the media industry
Aug 14 2018

The State of the Media Industry 2018 report confirmed: data is the key driver of businesses in media organizations and data-driven video is the way to go.

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Ooyala News
Q1 2018 Video Index: Long-form content at home on smartphones
Jun 20 2018

For several quarters we’ve reported in the Global Video Index that long-form (20+ mins.) video increased to over 50% of time watched on every device: connected TVs, tablets, PCs, even smartphones, the smallest screen of all and a bit of a head-scratcher. This quarter, again, long-form made up more than 50% of time watched on every screen. It was the third time in the past five quarters that’s happened. It is no longer an anomaly, it’s a trend.

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Video Index, Mobile, Live sports
Q3 2017 Video Index: Global sports viewing preference starts with mobile
Dec 13 2017

Video plays on mobile devices continue to increase and Ooyala is forecasting that, by the middle of 2018, more than 60% of all video starts will occur on mobile devices.

The Q3 2017 edition of Ooyala’s Global Video Index (you can download it here) showed the share of smartphone and tablet video plays increased for the 24th consecutive quarter, making up more than 58% of all starts, a record.

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LatAM, SVOD, Mobile
Latin America seeing golden age of TV in form of SVOD
Aug 22 2017

Globally, subscription video on-demand (SVOD) is on a rocket trajectory and Latin America is deeply in the mix. While Netflix, Amazon and Hulu have been the leaders of subscription video on-demand growth, an increasing array of subscription services – there are more than 100 in the U.S. and Canada alone – are seeing fast subscriber growth and adoption across demographic groups.

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SVOD, Mobile
Binging is big, small screens’ share rising, original content scores
Mar 23 2017

Binging is big in the United States; it has been since Netflix first made it possible to watch a season of House of Cards over a long weekend, and that has made it critical for competing – or complimentary – services to assure that their own content is easily discoverable and easily accessible.

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Ooyala News
Build your mobile video site with Facebook Instant Articles
Jan 30 2017
How often do you get frustrated with a site loading too slow? A little too often? 
 
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Ooyala News
Ooyala supports downloading content for offline play
Dec 21 2016

As I write this post, I just finished watching an episode of Narcos Season 2. On the plane. Without paying for WiFi (which doesn't work for streaming on most airlines anyway). Just in time for holiday travel, Netflix now offers offline playback.

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Cloud TV, Virtual MVPD, Live sports
DirecTV Now is back in the NFL game… sort of
Dec 14 2016

DirecTV Now viewers who signed up for AT&T’s new streaming hoping to watch the NFL on local Fox channels were disappointed last weekend when they discovered the content was blacked out. They may not be much happier this week if they planned to watch a game on their mobile devices.

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APAC, SVOD, Mobile
Bollywood entertainment platform Eros tops 2 million subs
Dec 09 2016

Eros Now, an over-the-top (OTT) Bollywood entertainment platform owned by Eros International, says it has topped two million paid subscribers worldwide after signing deals with a number of 4G-focused telecom players in India, including Reliance Jio, Airtel, IDEA Cellular Network and more recently Vodafone.

The four platforms give Eros a potential reach of 686 million subscribers, nearly 60% of India’s total mobile user base of more than 1 billion.

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Video Index, Mobile, EMEA
Ooyala’s Q3 2016 Global Video Index: Longer content migrating more rapidly to mobile
Dec 08 2016

There were more video views on mobile devices in Q3 than on any other device, continuing a growth trend that began with the earliest iterations of Ooyala’s Global Video Index. But it’s the kind of video that viewers are watching on mobile devices that we found most interesting in Ooyala’s Q3 2016 Global Video Index.

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APAC, Netflix, SVOD
Netflix a gateway to multiple SVOD service adoption
Dec 04 2016

Netflix is serving as the “gateway drug” for subscription video on-demand (SVOD) users in Australia, as it’s often the first service consumer’s trial before adding others.

A report from Roy Morgan Research points out that other services in the market, like Stan, benefit from continued Netflix growth.

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EMEA, Broadband, Mobile
UK plans aggressive spend to upgrade broadband, wireless networks by 2020-21
Nov 23 2016

The U.K. government is planning to spend more than $1.24 billion (£1.0 billion) to modernize the country’s digital infrastructure with the goal of full-fiber broadband and 5G wireless technology nationwide by 2020-21.

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