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Ooyala News
IBC 2018: The Drive Towards Revenue
Oct 16 2018

"How can I deliver more content in less time?"

That's the single question we heard most often at the IBC show last month. If you were one of the throngs of industry pilgrims who made their way to Amsterdam, perhaps that's still the question that stands out as you sort through the masses of wonderful products, ideas and buzzwords on offer there.

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Google, PageSpeed, HTML5, Algorithm, Mobile, Ooyala News
How increasing your Google PageSpeed score could mean a worse video experience for your end users
Sep 27 2018

Intro to the Value of Page Speed

Google has long established that their SEO algorithm includes page speed as a ranking factor. This was further emphasized in early 2018 when they announced it would be a factor for their mobile index, whereas previously the page speed variable was only applied to the desktop browser index.

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OTT, Content Production, Content Supply Chain, Ooyala News
The Power is in Your Hands - Victory in Video Production
Sep 25 2018

The shift in content consumption patterns towards digital platforms is too massive to ignore. It was reported in a recent study that OTT (over-the-top) services doubled their hours of content offerings over the last 12 months.

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Ooyala News
Cast a wider audience net with OoyalaPLAY’s multi-audio offerings
Sep 19 2018

Like most of us these days, you probably have a favorite TV show. A show that makes you want to binge-watch it over and over again. For me that's NBC’s Parks and Recreation, something about the citizens of Pawnee, Indiana has me coming back and re-visiting this odd, yet charming show.

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Ooyala News
Live and VOD content delivery made easy
Aug 08 2018

In part 1 and part 2 of Ooyala’s three-part white paper series, Transform Your Content Supply Chain with Metadata, we discussed how metadata and advanced technologies are improving processes (and profits) across content production and distribution.

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Ooyala News
Syndication packaging and security made simple
Jul 25 2018

In part 1 of Ooyala’s three-part white paper series, Transform Your Content Supply Chain with Metadata, we began our look at how metadata and advanced technologies are improving processes throughout the content supply chain and elevating consumer experiences and profits.

But the benefits of metadata don’t stop at production.

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Ooyala News
Media asset logging and management made better
Jul 11 2018
Metadata is transforming content.
 
It’s being harnessed now throughout the content supply chain to create benefits at every stage: from pre-production and delivery to audience engagement and monetization. Thanks to metadata and the advanced technologies that use and enhance it, improved processes at the beginning of content creation are now elevating consumer experiences and profits at the end.
 
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Ooyala News
The key to future-proofing your content supply chain: Ooyala Flex Media Platform
Jul 09 2018

The demands for first-to-market video content, at the highest quality and lowest cost are exploding. Are you prepared to keep up? To help you respond, Ooyala recently launched the Ooyala Flex Media Platform. It will change the way your content is distributed and monetized throughout its lifespan.

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Ooyala News
Ooyala’s Lepe recognized as part of NYC Television Week’s 40 Under 40
Jun 27 2018

Ooyala Founder and CTO Belsasar Lepe has been selected as one of NYC Television Week’s 40 Under 40 Awards recipients, honoring “the media innovators who are redefining the media landscape in an age of change.”

The award is sponsored by Future US, the leading information and event producer for professional communications, entertainment and education technology markets.

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Ooyala News
Striving for perfection with live streaming
Jun 21 2018

It’s the 89th minute, Ronaldo is stepping up for a penalty kick… and your live stream decides to buffer or go down entirely. Imagine the agony of your thousands of viewers. Imagine the scalding social media posts. Imagine the hit to your reputation.

Even when the World Cup isn’t on the line, viewers will abandon your service if a video doesn’t play within two seconds. After five seconds of start time, drop-off rates climb exponentially.

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Ooyala News
Q1 2018 Video Index: Long-form content at home on smartphones
Jun 20 2018

For several quarters we’ve reported in the Global Video Index that long-form (20+ mins.) video increased to over 50% of time watched on every device: connected TVs, tablets, PCs, even smartphones, the smallest screen of all and a bit of a head-scratcher. This quarter, again, long-form made up more than 50% of time watched on every screen. It was the third time in the past five quarters that’s happened. It is no longer an anomaly, it’s a trend.

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Ooyala News
State of the media industry: it's all about data now
May 23 2018
Ooyala's new State of the Media Industry 2018 report shows that video continues to lead media organizations as they become truly digital businesses — and at the center sits data.
 

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