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Google, PageSpeed, HTML5, Algorithm, Mobile
How increasing your Google PageSpeed score could mean a worse video experience for your end users
Sep 27 2018

Intro to the Value of Page Speed

Google has long established that their SEO algorithm includes page speed as a ranking factor. This was further emphasized in early 2018 when they announced it would be a factor for their mobile index, whereas previously the page speed variable was only applied to the desktop browser index.

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Google, PageSpeed, HTML5, Algorithm, Mobile, Ooyala News
How increasing your Google PageSpeed score could mean a worse video experience for your end users
Sep 27 2018

Intro to the Value of Page Speed

Google has long established that their SEO algorithm includes page speed as a ranking factor. This was further emphasized in early 2018 when they announced it would be a factor for their mobile index, whereas previously the page speed variable was only applied to the desktop browser index.

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Mobile, Live Streaming, SVOD, AVOD
86% of APAC, N. American mobile operators offer video streaming services
Sep 05 2018

Almost two-thirds of mobile network operators (MNOs) worldwide already are offering a mobile video service as part of their portfolio, a reaction to the changing content-consumption habits of consumers, especially Millennials and Gen Edge.

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Mobile, Live sports
Mobile scores with Italian football’s Juventus, as it opts to kill its TV channel
Aug 16 2018

Watching video on mobile devices has been one of the consumer trends we’ve been telling you about for a dozen quarters, as the number of plays and length of time watching content has soared.

But live sports and related content likely will probe the true catalyst for mobile video adoption, and some sports teams – and leagues – are launching mobile first initiatives to take advantage of consumers’ – especially the valuable Millennial men demo - migration to mobile devices.

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Big Data, Algorithm, Google, Content Production, Digital Video Playout, Intelligent Archive, Mobile
Data: The center of the media industry
Aug 14 2018

The State of the Media Industry 2018 report confirmed: data is the key driver of businesses in media organizations and data-driven video is the way to go.

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Live Streaming, Sports, Mobile
World Cup kicks up live streaming 141% over 2014; how much higher will it go?
Jun 21 2018

Early World Cup matches have seen concurrent streams more than double from the peak match of the 2014 World Cup. QoS specialist Conviva says Iceland’s 1-1 tie with Argentina (and its super star Lionel Messi) June 16 had a peak concurrent audience of 7.7 million, more than twice the 3.2 million from 2014’s top game. In fact, all the matches played so far have exceeded 2014’s top game.

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Live Streaming, Sports, Mobile
World Cup kicks up live streaming 141% over 2014; how much higher will it go?
Jun 21 2018

Early World Cup matches have seen concurrent streams more than double from the peak match of the 2014 World Cup. QoS specialist Conviva says Iceland’s 1-1 tie with Argentina (and its superstar Lionel Messi) June 16 had a peak concurrent audience of 7.7 million, more than twice the 3.2 million from 2014’s top game. In fact, all the matches played so far have exceeded 2014’s top game.

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Live Streaming, Live sports, Mobile
Study: More viewers turn to live streaming; mobile key to sports
Jun 19 2018

Two-thirds of consumers in a recent study say they have live streamed content and nearly half say they are live streaming more content today than they did a year ago. Notably, two thirds also said they intend to live stream the World Cup. Surprisingly, nearly half said they would watch a recording of a World Cup game, suggesting that even sports appointment viewing is losing its allure.

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Video Index, Mobile, Live sports
Q3 2017 Video Index: Global sports viewing preference starts with mobile
Dec 13 2017

Video plays on mobile devices continue to increase and Ooyala is forecasting that, by the middle of 2018, more than 60% of all video starts will occur on mobile devices.

The Q3 2017 edition of Ooyala’s Global Video Index (you can download it here) showed the share of smartphone and tablet video plays increased for the 24th consecutive quarter, making up more than 58% of all starts, a record.

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LatAM, SVOD, Mobile
Latin America seeing golden age of TV in form of SVOD
Aug 22 2017

Globally, subscription video on-demand (SVOD) is on a rocket trajectory and Latin America is deeply in the mix. While Netflix, Amazon and Hulu have been the leaders of subscription video on-demand growth, an increasing array of subscription services – there are more than 100 in the U.S. and Canada alone – are seeing fast subscriber growth and adoption across demographic groups.

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SVOD, Mobile
Binging is big, small screens’ share rising, original content scores
Mar 23 2017

Binging is big in the United States; it has been since Netflix first made it possible to watch a season of House of Cards over a long weekend, and that has made it critical for competing – or complimentary – services to assure that their own content is easily discoverable and easily accessible.

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Mobile, Cloud TV, Virtual MVPD
AT&T pushing 5G mobile tech to support rapid DirecTV Now expansion
Jan 05 2017

Think AT&T is looking at its DirecTV Now as a complementary service to its satellite-delivered DirecTV service or wired service U-verse TV? Think again.

AT&T at CES this week previewed its 5G wireless technology, and said it would begin testing the tech this year with its DirecTV Now service as a major piece of the delivery matrix.

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