Better Together! Dalet Acquires Ooyala Flex Media Platform business.
Fashion Week is where the biggest designers show off their newest collections. Now Ooyala and B Productions are merging high tech and high fashion by taking these runway shows online.
Ooyala and B Productions delivered live and on-demand video from more than 75 runway shows at this year’s New York Fashion Week. Live streaming runway shows isn’t a marketing gimmick anymore. Showing off a new collection online is a key part of many fashion houses' digital business strategies.
Not only are viewers watching more video on more devices than ever before, they also expect a TV-like experience everywhere, everytime.
Two thirds of surveyed customers saw views increase 30-40 percent