July 25, 2018
In part 1 of Ooyala’s three-part white paper series, Transform Your Content Supply Chain with Metadata, we began our look at how metadata and advanced technologies are improving processes throughout the content supply chain and elevating consumer experiences and profits.
June 20, 2018
For several quarters we’ve reported in the Global Video Index that long-form (20+ mins.) video increased to over 50% of time watched on every device: connected TVs, tablets, PCs, even smartphones, the smallest screen of all and a bit of a head-scratcher. This quarter, again, long-form made up more than 50% of time watched on every screen. It was the third time in the past five quarters that’s happened. It is no longer an anomaly, it’s a trend. Not surprisingly, long-form and ultra-long-form content is watched to completion most often on PCs, to the tune of 71% for 20+ min. content and 59% for 40+ min. content.