Online Video Platform

Online video platforms are opening the door to the future of TV. It’s no longer a single screen in the living room: it’s everywhere. That’s largely due to mobile, because mobile viewers are watching more premium digital video content than ever. That’s why more broadcasters and media companies are turning to online video to help them deliver over-the-top video experiences everywhere. Picking the right video platform company can have a major influence on the success of a video business.

The Leading Online Video Platform

Media Prima, The Telegraph, Mediacorp and other global companies use Ooyala’s online video platform for their needs because they feel it’s the best OVP in the world. Ooyala’s “secret weapon” lies in the ways it has harnessed the power of big data to create the most advanced video platform on the market. Superior content management, video playback, delivery, syndication, discovery and monetization tools -- Ooyala has them all, supported by Ooyala’s industry-leading video analytics product.

Video Platform Capabilities

Watch this video to learn more about Ooyala’s video platform capabilities, including our:

  • Powerful content management tool, Backlot, which streamlines workflows and makes video ingestion, publishing and syndication easy
  • Video analytics product, which gives publishers new insights into how people are watching so that they can engage more viewers and keep them watching longer.
  • Data-driven video discovery tool, Ooyala Discovery, which has been proven to increase views by as much as 40%
  • Video monetization tools that support subscriptions, pay-per-view and video advertising models

Why Ooyala

Ooyala’s video platform uses big data insights to help broadcasters, operators and media companies increase video engagement and revenue with personalized, interactive experiences for every screen. We go beyond what specialized video platform providers offer to streamline your video content management, distribution and monetization into one seamless workflow. That means one place to control video delivery, video playback, video player appearance and video advertising.

Ooyala is the best video platform for a reason. We have the most robust real-time video analytics infrastructure in the online video platform market. Our platform is designed to optimize video playback and performance, continually and automatically. We help our customers deliver the right videos, to the right viewer at the right time.

Video Platform Features

Ooyala offers the most comprehensive suite of software and services of any of video platform company. We’ll help you with:


Video Hosting

Ooyala offers a comprehensive end-to-end solution: from the first ingestion all the way through to delivery on all screens. Combined with our comprehensive video content management services, Ooyala’s video hosting services help your business run smoothly and efficiently.

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Cloud TV

Ooyala delivers a cloud TV platform that encompasses publishing, video analytics tools and monetization. Ooyala’s integrated suite of technologies provides the tools you need to make your Cloud TV services drive sustainable, profitable revenues.

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Video Delivery

Deliver video to the devices consumers use most, including mobile devices (both Android and iOS) as well as tablets, set-top boxes, Smart TVs and game consoles. Mobile online video is the fastest-growing area for all online video platforms, and our video statistics clearly show that, at over 20% of all views, mobile video can be the catalyst for your success.

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Video Content Management

Streamline your video content management, syndication and delivery with Ooyala Backlot. From ingestion through video playback to video analytics and insights, you’ll deliver a top video experience smoothly.

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Video Distribution & Syndication

You can manage syndication partners and permissions directly from Ooyala Backlot. Concentrate on the syndication partners who bring you more video plays and engagement, to create better efficiencies and bigger audiences.

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Mobile Video

Reach and monetize video content on all mobile devices with Ooyala’s fast and reliable HTML5 Video Player. Extend your online video network by using our mobile video SDKs, delivering unique experiences to the handset which boost mobile video engagement.

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Video Analytics

Get a 360-degree view of how viewers watch your content online -- in real time. Use video statistics and real-time insights to make data-driven decisions that increase video engagement.

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Video Discovery

Engage viewers longer with Ooyala’s data-driven video recommendation tool, Discovery. Your personalized video recommendations will help you increase video views, build ad inventory and optimize revenues.

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Video Monetization

Earn more from your content using subscriptions, pay-per-view, advertising, or a combination of them all. Increase advertising revenue with VAST and VPAID compliant integrations, earn more with seamless pay per view transactions, and boost predictability with well-executed video subscription offerings.

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TV Everywhere

Reach viewers all over using authenticated video distribution and rights management with Ooyala TV Everywhere. Use your own version of a cloud TV network to protect re-transmission fees and grow your online audience.

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Deliver sophisticated over-the-top video services to attract new viewers and create new revenue streams. Combine video distribution methods like TV Everywhere, ad-supported (AVOD), pay per view (TVOD), and subscription (SVOD) to increase engagement and earn more.

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Live Streaming

Stream live videos seamlessly with Ooyala’s powerful live capabilities. Live video delivery has been shown to increase video engagement by more than 50% across devices, and revenues from live video monetization can exceed those of VOD catalogs.

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How Video Can Help You Drive Sales

Download this white paper to learn how digital video has opened up opportunities for marketers to look beyond “advertising” and use video to engage directly with consumers and help drive sales conversion.


Customer Success Stories

Telegraph Media Group uses Ooyala’s video platform to engage its audience with highly-targeted digital video content across all devices.

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The Vienna State Opera became a full-fledged broadcaster with help from Ooyala, bringing live videos to opera fans worldwide.

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Grupo Expansion, the second largest magazine publisher in Mexico, doubled their mobile video viewership using Ooyala.

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Vice partnered with Ooyala to increase reach and earn more by making video central to its content strategy.

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Learn More About Online Video on Our Videomind Blog

Ooyala’s cloud video platform combines best-of-breed video technology with
advanced analytics to help publishers maximize the value of online videos.